Licensing Specialist, Sr.
United States Postal Service
District of Columbia, United States
Type of Employment
About the Company
A self-supporting, independent federal agency, the U.S. Postal Service is the only delivery service that reaches every address in the nation: 155 million residences, businesses and Post Office Boxes. The Postal Service receives no tax dollars for operating expenses and relies on the sale of postage, products and services to fund its operations. With more than 31,600 retail locations and the most frequently visited website in the federal government, usps.com, the Postal Service has annual revenue of nearly $69 billion and delivers 47 percent of the world’s mail. With more than half a million employees, the Postal Service is one of the nation’s largest employers. If it were a private sector company, the U.S. Postal Service would rank 43rd in the 2015 Fortune 500 and 137th in the 2015 Global Fortune 500 list. The Postal Service has one of the world’s largest computer networks — linking nearly 32,000 facilities and making communication possible between hundreds of thousands of employees, as well as our customers. The Postal Service mission is to provide a reliable, efficient, trusted and affordable universal delivery service that connects people and helps businesses grow. Everyone living in the United States and its territories has access to postal products and services and pays the same for a First-Class postage stamp regardless of their location. The Postal Service has established a core set of enduring goals that guide all of its strategic initiatives and continuous improvement efforts: Deliver High-Quality Services Provide Excellent Customer Experiences Ensure a Safe Workplace and an Engaged Workforce The Postal Service puts information and technology at the center of its business strategies. It’s finding ways to harness analytics and insights and information to empower employees and customers. It’s also speeding the pace of innovation, and developing mobile and digital tools to play a larger role in the daily digital lives of customers. The Postal Service is already a technology-centric organization. It uses the world’s most advanced tracking and information systems to speed the flow of mail and packages throughout its network, creating literally billions of data points every day. The Postal Service is leveraging the information derived from that robust scanning and tracking to add value to the senders and receivers of mail and packages — and to create new products and services to spur growth in the mailing industry. The U.S. Postal Service continues to play an indispensable role as a driver of commerce and as a provider of delivery services that connects Americans to one another — reliably, affordably and securely, and to every residential and business address.
FUNCTIONAL PURPOSE: Leads the development and execution of licensing strategies and programs designed to expand visibility, increase revenue generation and protect image integrity. Manages new partnership opportunities and licensing programs for USPS products and services.
1. Guides the development and implementation of licensing programs and strategies, using licensing principles and techniques, which support corporate goals and objectives. Drafts licensing proposals for the procurement of new rights from both existing and new licensors. 2. Determines, negotiates, interprets, and provides information on regulatory requirements pertaining to the acquisition and mainternance of licenses and permits for USPS. 3. Partners with other stakeholders (e.g., vendors, celebrities, internal customers etc) to acquire permission and licensing agreements to use trademark or other pictorial/graphic images in USPS campaigns and/or initiate licensing programs. Negotiates and secures licensing imaging agreements for editorial, tv and/or corporate use. 4. Develops and delivers comprehensive business plans focused on licensing strategies and revenue growth. 5. Manages projects, which includes developing plans and timelines, determining resource requirements, managing program budgets, tracking department expenses, organizing and assigning tasks, monitoring progress, and reporting results. 6. Provides technical guidance to others and advises senior management on business proposals related to corporate licensing objectives. 7. Acts as a certified Contracting Officer Representative, monitoring and managing contracts for licensing programs. Ensures deliverables meet contractual requirements and deadlines, certifies invoices and maintains all records and files.
Knowledge of corporate brand licensing policies, guidelines, principles, and techniques. Ability to manage projects including developing plans and timelines, determining resource requirements, organizing and assigning tasks, monitoring progress, and reporting results. Ability to communicate orally and in writing sufficient to prepare and present reports and analysis summaries, and make recommendations to diverse audiences including senior management. Ability to evaluate business proposals and provide technical guidance/instruction to others with regard to corporate licensing objectives. Ability to develop and maintain working relationships, negotiate terms for agreements, and engage in effective liaison with both internal and external partners. Ability to develop and coordinate strategic licensing programs to include agreement compliance, financial analysis, performance metric development, and strategic planning initiatives. Ability to use word processing, data analysis and presentation development software applications such as Microsoft Word, Excel and PowerPoint to prepare briefings, reports and presentations. Ability to manage contracts to include certifying invoices, verifying services and maintaining records. Ability to develop strategies and programs that generate additional revenue from licensing opportunities