7th October 2014, London: Those Licensing People is pleased to announce that it has been appointed as the Master Licensing Agent for Latin American art and design brand, Dream Big World.
Dream Big World was founded five years ago as a TV show but is now a stand-alone brand designed to continue to inspire and liberate. Unlike any other brand in the market place, all 5,000 graphic designs have been created using the everyday iPhone!
Initially the licensing agent will represent the brand exclusively in the UK but has plans to broaden its reach across Europe. Russell Dever’s team will be looking to secure licensees to develop a range of stationary and wall art born from the mind of Mexican TV personality, Juan de Lascurain. Maintaining the brand’s creative style and key values is the main focus for Those Licensing People as they approach potential partners.
Dream Big World’s key corporate message, ‘Discover your talent, Dream Big, Have Faith, Work Hard and Give Back’, is now crossing the Atlantic with the support of Those Licensing People. There are three drivers behind the brand; positive media content (from the TV show broadcast in Latin America), art and design and the importance of social responsibility.
Those Licensing People’s Director, Russell Dever, says, “Although not yet known in the UK and Europe, Dream Big World has a strong identity across Latin America with a variety of vibrant and funky designs that appeal to the teen and young adult market. We see this as a great opportunity and is another innovative addition to our expanding portfolio of premium rights.”
 
For more information, please contact Sara Wingrove or Mary Lewis at miPR on Tel: 01494 775250 or via e mail firstname.surname@mi-pr.co.uk
 
About Those Licensing People
Those Licensing People was established in 2013 by Russell Dever, founder of 1461 Ltd, and Executive Producer of a number of ground-breaking and award-winning children’s animated series, together with business partner Alasdair Dewar, Director at Mulberry Winford. Dever was one of the first brand owners to embrace and monetise his own IP through licensing.  Those Licensing People is a management and creative vehicle handling intellectual property rights (IP) on behalf of brand owners and covers all aspects of licensing, merchandising and distribution. Those Licensing People, based in North Yorkshire, works collaboratively with Foothill Entertainment, Studio Distract, Lisle International Licensing, Accorder, 1461 Ltd, Momentary Action and Mulberry Winford.