Whether you’re looking for hard data, expert analysis, educational resources or the latest news to keep your finger on the pulse, look no further. Licensing International’s collection of research and information products give you the solid business intelligence you need.
Annual Global Licensing Survey
The only comprehensive overview of the licensing industry, featuring retail and revenue figures broken out by country, category and business segment, as well as historical mapping and trend insights. The Global Licensing Survey gives industry insiders and media a big picture look at the international brand licensing landscape, as well as the kind of detail executives need to assess the specific areas that impact their business.
Free for members; $975 for non-members
Access the 2020 Survey
Kidz Global Study
This series of consumer surveys, commissioned by Licensing International and produced by BrandTrends, measures the awareness, popularity and appeal of the most important brands to children in more than 40 countries. Released twice a year, these reports offer a direct, timely view of what kids around the world are engaging with and reacting to.
Available exclusively to members
Licensing International NewsLinks
The business of brand licensing is fast-paced, and Licensing International has created a daily news and aggregation service specifically designed to help executives stay up to speed. Sign up for Newslinks (free to everyone), and each morning you’ll get our take on a subject of the day, as well as links to articles of interest (or perhaps amusement) to licensing, marketing and retail professionals from a wide range of business and general interest publications and websites. It’s a quick, concise great way to start your business day
Free to everyone
Licensing International also has connections with a host of publications, reports, directories and other resources that can help you learn more about the licensing business, available from a wide variety of publishers around the world. These include the Basics Licensing three-part book series, developed in cooperation with Licensing International by industry pioneers and Licensing Hall of Fame members Gregory Battersby and Danny Simon, as well as Licensing Royalty Rates 2017 Edition and License Agreements: Forms & Checklists.