Sign Up for Updates

Social Media Stars Charli and Dixie D’Amelio Produce Popular Vlogging Accessories in Exclusive Licensing Partnership with Just Mobile Direct  image

Social Media Stars Charli and Dixie D’Amelio Produce Popular Vlogging Accessories in Exclusive Licensing Partnership with Just Mobile Direct 

New York, NY  – TikTok’s leading content creators, Charli and Dixie D’Amelio, announced an exclusive licensing partnership with Just Mobile Direct, the rapidly growing electronics distributor and manufacturer, in late 2020. The brands have come together to create a brand of vlogging accessories, beginning with an exclusive  collection of color ring lights.

Just Mobile Direct has proven success through their mission of aligning with strong licensing partners to create innovative products that always hit the mark at retail. With a combined 200 million followers, it was an easy decision for Just Mobile Direct to tap the D’Amelio sisters as the company’s first licensing partnership with digital influencers. Charli and Dixie D’Amelio skyrocketed to fame when they took over video sharing app TikTok and garnered millions of fans.

The TikTok superstars worked with Just Mobile Direct to create a unique and user-friendly collection of content creation tools. The Dixie & Charli Ring Lights are one of the first products of its kind to incorporate Full Color Spectrum, featuring six different color and  eleven playful flash effect modes. The ring lights are available in three sizes – 8”, 12” and 18” with MSRP’s starting at $29.

“We are really excited to be working with Dixie, Charli and the D’Amelio Team on this project,” said Victor Setton, CEO of Just Mobile Direct. “Through this collaborative effort we are able to develop exciting vlogging tools for all users, from young teens to professionals.”

Expanding the partnership further, the Ring Light Color Series just launched at Target.com, and will be available in Target stores nationwide by March 2021. This partnership will give the celebrity sisters’ fans greater access to the product they use.

In addition to ring lights, the brands have plans for more tech savvy products in the future along with added retail partners.

About Just Mobile Direct
Just Mobile Direct is a leading distributor and manufacturer for private label and licensing partners for top mobile and electronic brands. With over 15 years experience, our unique understanding of the retail landscape, price points, and the latest trends allow us to provide consumers with what they want, when they want it. We work diligently in choosing business partners to create long-term relationships with great people and firms around the globe, aligning brands and retailers that compliment one another. With offices in New York and China, and warehouse facilities on the east and west coasts, our team has the experience to quickly and efficiently design, develop and manufacture great products.

become a member today

learn more

  • Copyright © 2024 Licensing International
  • Translation provided by Google Translate, please pardon any shortcomings

    int(217)