2021 Awards Virtual Ceremony Video
2021 Awards Winners
Best Licensed Product Awards
Best Product: Apparel, Footwear, Accessories
Dr. Martens for Jean-Michel Basquiat Boots
Best Product: Appliances, Automotive, Housewares, Electronics
Beijing Xiaomi Mobile Software Co. for Pokémon Travel
Best Product: Toys/Novelties/Games – Ages 0-8
PlayMonster for Peppa Pig Grow & Play Peppa Pots
Best Licensed Product – Toys / Games / Novelties 8+
LEGO for Andy Warhol LEGO Art Edition
Best Licensed Product – Apps / Software / Video Games
Topgolf for Angry Birds Interactive Golf Game
Best Licensed Product – Food & Beverage
Kinnerton Confectionery for Harry Potter Chocolate Range
Best Licensed Product – Health & Beauty Aids
Mad Beauty for Friends Bath & Body Essentials
Best Licensed Product – Home Décor
Secret Lab for Batman Gaming Chairs
Best Licensed Product – Publishing / Back-to-School
Chronicle Books for LEGO Note Brick
Best Brand Awards
Best Art / Design / Celebrity / Fashion Brand
The Very Hungry Caterpillar by Eric Carle Studio
Best Digital / App / Video Game Brand
Super Mario by Nintendo
Best Corporate Brand
Goodyear by The Goodyear Tire & Rubber Company and IMG
Best Entertainment / Character Brand: Animated
Peppa Pig by Hasbro & Hasbro China
Best Entertainment / Character Brand: Live-Action
Harry Potter by Warner Bros. France
Best Food / Beverage / Restaurant Brand
Coca-Cola, Hi-C & Sprite by The Coca-Cola Company
Best Sports / Collegiate Brand
NFLPA by NFL Players Association
Best Retailer Awards
Best Retailer for a Character / Entertainment Initiative
BoxLunch for Marvel Eat the Universe
Best Retailer for a Corporate / Lifestyle / Sports Initiative
H&M for Coca-Cola
Other Awards
Best Licensed Promotion
Direct Line & Born Licensing for “We’re On It” with Transformers, TMNT & Robocop
Best Licensing Collaboration
Crayola x Adidas x Donovan Mitchell
Best Licensing Agency
IMG
The Pandemic Pivot Award
Peanuts At-Home-Offerings by Peanuts Worldwide