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Licensing U

Licensing U @ BLE

Licensing U brings you everything you need to know about the $315.5bn licensing industry. Licensing U content will be available on-demand, enhancing the value of the experience for all attendees and exhibitors. The Basics track provides an essential introduction to how the licensing industry works; Spotlights offers insight into the latest topics and trends in key segments; and Tactics and Strategies explores the topics and trends impacting the brand licensing industry. Licensing International members receive an additional 10% discount on Licensing U. Click Here to Access the Discount Code

Ahead of BLE

The new Licensing U program will include six pre-show online sessions (each supported with complementary downloadable materials) to arm attendees with the practical information they need before arriving at BLE, with highlights including:

Licensing 101: The Basics of Licensing
The Legal & Financials of Licensing: Everything You Need to Know
Style Guides: How to Present Your Brand to the Market & Understanding Trends
A Global Market Overview with Licensing International
Top Tips for a Successful Visit to BLE


Once at the show, Licensing U participants are invited to join the new Orientation Sessions and Show Tours led by the BLE team from 9:30 on Tuesday and Wednesday 20 & 21 September, starting in the License Global Theatre. They will also be welcome to take part in exclusive speed networking and mentoring sessions with industry experts and key players in licensing.

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