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How Coca-Cola Builds Sustainability Into Its Licensing Program

Date

June 02, 2021

Event Time

12:00 pm - 1:00 pm EDT
9:00 am - 10:00 am PDT

Location

Online

Event Info

Kate Dwyer, Senior Group Director, Global Licensing at The Coca-Cola Company, presents a case study on how Coke has established processes and procedures in its outbound licensing program to align with overall corporate sustainability goals, including communicating that message to its stakeholders.

PRESENTER

Kate Dwyer
Senior Group Director, The Coca-Cola Company

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