Licensing VRoundTable: “How Has COVID-19 Impacted CPG”
June 10, 2020
11:30 am - 12:30 pm EDT
3:30 pm - 4:30 pm GMT
In case you missed it – Members get FULL Access to Licensing International Webinar Recordings – Here
Are you making consumers happy now?
When it comes to making consumers happy, categories such as Food and Beauty are taking a more prominent seat at the licensing table. Brands are re-evaluating CPG size, pricing, retail outlets and the best way to connect emotionally with consumers during the pandemic era.
Join Licensing & Brand Leaders discussing new trends reshaping CPG and defining authentic purpose. Tune into the conversation and ask questions about hot topics, such as: Health & Wellness brand value, the gradually evolving male beauty business, Moving the sustainability needle to drive sales in the wake of COVID, adopting a direct-to-consumer approach and more.
The Discussion will be moderated by Daniel Avener, CEO, MDR Brand Management, and your insights, knowledge, expertise, and POV are crucial for a meaningful conversation.
Lorna Mitchell, Consultant and Strategist at The Beauty Creative
Hamutal Schieber, Trends and Innovation expert; Founder& CEO of Schieber Research
Charlotte Clisby, Managing Director & Partner – Licensing at Attachment London
Sally Britton, Partner at Mishcon de Reya
Members – FREE
Young Professionals Network – FREE
Non-Members – $25.00 each Attendee
The sessions will be 30-45 mins long depending on the unique group level and participation.
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