Beautiful Curly Me Launches Doll Line in Target Stores Nationwide
12-year-old Entrepreneur Lands National deal with Target
Atlanta, GA – Beautiful Curly Me, a toy and media company founded and led by 12-year-old Zoe Oli, is taking its message of self-love and confidence into retail stores with the launch of its innovative new line of plush dolls in Target stores across the country and on Target.com. This partnership makes Zoe the youngest CEO to launch a Toy brand at Target.
Recent studies show that 7 out of 10 girls don’t feel good enough. After challenges with self-esteem at the age of 6, Zoe found a gap in the toy aisle – dolls that didn’t reflect her own beautiful curls and braids. With unwavering determination and the support of her mom, Evana, Zoe set out to create a brand that celebrated diversity and empowered girls to shine. The result? Beautiful Curly Me, A brand on a mission to instill and inspire confidence in young black and brown girls with a line of beautiful black dolls, inspiring books authored by Zoe, STEAM puzzles and a Girls empowerment club.
Beautiful Curly Me isn’t just about cuddly companions; it’s a movement with heart. For every doll purchased, another is donated to an underserved girl. Their mission is clear: To inspire and empower the next generation of confident girl leaders who will change the world.
Get ready for some serious “awww” moments! This exciting launch brings Beautiful Curly Me’s innovative new line of adorable and sustainable fashion plush dolls to Target shelves nationwide. These huggable friends are unique with natural curly hair that can be wet and styled and are the perfect carry-along companion at 14-inches tall. The dolls, also called The Curly and Confident Crew, encourage girls to find their passions and celebrate their unique gifts. From entrepreneurial mindset to STEM and dance expression, girls everywhere will be inspired by this confidence-building line of dolls.
Zoe’s story continues to inspire many. Since starting her company at just 7-years-old, Zoe has been featured on various national media platforms including Good Morning America, Forbes and The Kelly Clarkson Show. As a social entrepreneur, Zoe has donated thousands of dolls through her Gift-A-Doll program for young underserved girls.
She is the youngest Black TEDx speaker and a Time and Nickelodeon Kid of The Year Finalist. Zoe speaks regularly at conferences and schools sharing her message of confidence. She also recently co-founded Youth Mean Business, an accelerator to support youth entrepreneurs with coaching, community and capital to scale their businesses.
The launch of the Beautiful Curly Me plush doll line in Target stores is a testament to Zoe’s hard work, dedication and the importance of representation. This young entrepreneur’s journey is an inspiration to youth everywhere to work hard and pursue their dreams.
To shop the new plush doll line from Beautiful Curly Me, visit https://beautifulcurlyme.com/pages/store-locator to find the closest Target Store or to shop on Target’s website.
Website: https://www.beautifulcurlyme.com
Connect with Beautiful Curly Me on Social Media:
instagram.com/beautifulcurlyme
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