SEATTLE, WASHINGTON – January 8, 2018 – Cartoonist Group Licensing announced that it has named Bettina Koeckler of The DealFactory as its new merchandising licensing partner for Cartoonist Group Licensing in the UK, France and Germany. The DealFactory will work on creating new product merchandising and retail opportunities for a variety of categories, including apparel, accessories, home décor, stationery, gifts and more.
“Bettina is a fabulous European partner for us as we launch our stellar starting lineup of cartoonists!” said Gillian Murrell, VP of Brand Licensing for the Cartoonist Group. “Her deep international experience and excellent track record working with major consumer brands to bring exciting, high-quality products to this key market is most impressive and very important to us.” added Sara Thaves, founder of Cartoonist Group.
“I am thrilled to be working with such a talented group of artists and look forward to expanding their reach with a program that will inspire and delight both current and new fans as well as excite retailers!” enthused Bettina.
Cartoonist Group Licensing represents Pulitzer Prize-winning editorial cartoonists and multi-award-winning comic cartoonists who provide cartoons for some of the most widely read and strongest online and print newspaper brands in the US and abroad. Included in the cartoonist group are the comic strips Frank and Ernest and Speed Bump and the editorial cartoonists, Ann Telnaes, Joel Pett, Matt Wuerker and Signe Wilkinson.It is a one-stop licensing agency providing licensees with a broad range of the highest quality cartoonists with strong market appeal for current consumer interests.
About The DealFactory
The DealFactory helps owners maximize the commercial value of their IP while building an enduring and memorable brand. Services range from the evaluation of the commercial potential of the IP and a competitive analysis to building the launch strategy; negotiating distribution deals across all platforms; establishing key partnerships and executing Media, Home Entertainment, Licensing & Merchandising strategies.
About Cartoonist Group Licensing
Cartoonist Group Licensing is a division of The Cartoonist Group. With a group of award-winning cartoonists and an extensive and diverse archive of cartoons, Cartoonist Group Licensing builds strategic licensing programs with innovative licensees for the development of successful new products and services. Visit http://www.cartoonistgrouplicensing.com for more information.
 
Contact:
Gillian Smith Murrell
Cartoonist Group
(704) 779-5265
gmurrell@cartoonistgroup.com
 
Bettina Koeckler
The DealFactory
bettina@dealfactory.org