Bulldog Licensing, one of the licensing industry’s leading agencies, has announced the promotion of Licensing Approvals Coordinator Rocio Fernandez to a new role. With immediate effect she is taking on the key post of Creative Executive reporting to Senior Creative Manager Sole Slater.

In her new role Rocio will be taking on a higher share of approvals in the Bulldog portfolio, including Care Bears, Magic Mixies, and Totally Spies. She will now work across their internal marketing and be actively involved in the creative processes.

After only two years with Bulldog, in her first job in licensing, Rocio has quickly established herself as a hard-working member of the Bulldog team with a clear vision of the creative needs of clients. As Sole Slater says: “Rocio has made a strong impression at Bulldog as a helpful and proactive member of staff with a strong understanding of the licensing business. Having no prior industry experience, she has come so far and has become an integral part of the team. This promotion is both good for the continuing growth of Bulldog Licensing and well deserved.”

Rocio Fernandez adds: “I’ve enormously enjoyed my first two years with Bulldog and am greatly looking forward to being able to expand the skills I can offer this innovative and exciting agency in my new role.”