PLANTATION, FL – Your college mascot is now available in Squishmallows form! Jazwares, one of the world’s leading toy companies and creator of the global plush phenomenon Squishmallows, has released “Squish My School,” a special line of Collegiate Squishmallows dropping this month, just in time for the start of the fall semester. Plush lovers can now rep their favorite schools with a collection that combines the ultrasoft Squishmallows feel fans know and love with officially licensed university mascots, logos, and team colors. Featuring 11 top universities from across the country, these college Squishmallows are a must-have for sports fans, future grads, and alumni alike.

Available on both Amazon and Jazwares.com, the 12-inch Collegiate Squishmallows retail for $19.99, making them the perfect companion for dorm rooms, tailgates, game-day watch parties, and fan caves alike. Fans can also bring their school spirit wherever they go with 3.5-inch Collegiate Squishmallows Clips ($9.99), designed to clip onto backpacks, water bottles, keychains, and more.

The following mascots and universities are featured in the Squishmallows collection:

• Squishmallows Original Ohio State Brutus Plush

• Squishmallows Original University of Alabama Big Al Plush

• Squishmallows Original University of Texas Bevo XV Plush

• Squishmallows Original University of Georgia Hairy Dawg Plush

• Squishmallows Original University of Michigan Benny the Bigfoot Plush

• Squishmallows Original Notre Dame The Leprechaun Plush

• Squishmallows Original Oklahoma University Boomer Plush

• Squishmallows Original University of Miami Sebastian the Ibis Plush

• Squishmallows Original Florida State University Cimarron Plush

• Squishmallows Original University of Florida Albert Plush

• Squishmallows Original Vanderbilt Sawyer the Squirrel Plush

The collection drops following Squishmallows’s recent collaboration with Vanderbilt Athletics during the school’s March Madness journey. For the first time, Squishmallows brought its signature softness, personality, and collectibility to the college sports experience, taking over Vanderbilt’s iconic Memorial Gymnasium when the Dores hosted Georgia in men’s basketball and Alabama in women’s basketball in February. The games featured giveaways of exclusive Sawyer and Reza Squishmallows sporting Vanderbilt apparel, pregame activations, and Squishmallows-inspired game breaks and halftime entertainment.

Jazwares’ Collegiate Squishmallows Collection is dropping this month at Shop.Jazwares.com and Amazon. For more information, visitwww.jazwares.com and follow us on LinkedIn, X, Instagram, and Facebook.

ABOUT SQUISHMALLOWS
Launched in 2017, Squishmallows™ has become a global sensation with 590 million+ lifetime plush units sold worldwide. Known for their ultra-soft texture, collectible appeal, and diverse cast of lovable styles, Squishmallows™ has built a devoted fanbase and cemented its place in pop culture. Jazwares™, a global leader in play and entertainment, continues to expand the Squishmallows™ universe through innovative collaborations, new consumer products categories, and unforgettable fan experiences.

ABOUT JAZWARES
Jazwares, a Berkshire Hathaway company, is a leading global toy manufacturer with a robust portfolio of owned and licensed brands. Founded in 1997, Jazwares celebrates imaginative play with a progressive focus on identifying new and relevant trends to transform into high-quality products for consumers of all ages. Jazwares engages consumers through innovative play experiences with popular brands such as Squishmallows™, Pokémon™, Hello Kitty™, Star Wars™, Disney™, BumBumz™, and Adopt Me™. In addition to toys, offerings include virtual games, costumes, and pet products. Headquartered in Plantation, Florida, Jazwares has offices worldwide and sells its products in over 100 countries.

MEDIA CONTACT:

DKC (on behalf of Jazwares)

[email protected]