Halloween Just Got a Little More Smurftastic
Rubie’s Costume Company Introduces a new costume collection based on, Sony Pictures Animation’s fully-animated feature SmurfsTM: The Lost Village in theaters this Friday
MELVILLE, NY (April 6, 2017) – Rubie’s Costume Company Inc., has joined forces with Sony Pictures Consumer Products and Lafig Belgium/IMPS to produce officially licensed costumes, masks, make up and accessories inspired by the all new fully animated feature Smurfs: The Lost Village from Sony Pictures Animation and Columbia Pictures, in theaters April 7, 2017.
Smurfs: The Lost Village stars Demi Lovato as Smurfette, Mandy Patinkin as Papa Smurf, Joe Manganiello as Hefty Smurf, Michelle Rodriguez as Smurf Storm, Ellie Kemper as Smurf Blossom and Rainn Wilson as Gargamel. Available in toddler, children and adult sizes, the Smurfs Collection introduces new characters Smurf Storm™ and Smurf Blossom™ and also includes classic characters: Smurf™, Papa Smurf™ and Smurfette™. “For decades Smurfs have been beloved by children and adults alike,” said Howard Beige, Rubie’s Executive Vice President. “We are thrilled to collaborate with Lafig Belgium/IMPS again to expand our Smurfs repertoire of products by creating a collection of costumes for each and every true blue fan.” Smurfs: The Lost Village Costume Collection will be available this Halloween season. In Smurfs: The Lost Village, the fully animated, all-new take on The Smurfs, a mysterious map sets Smurfette (Demi Lovato) and her best friends Brainy (Danny Pudi), Clumsy (Jack McBrayer) and Hefty (Joe Manganiello) on an exciting and thrilling race through the Forbidden Forest filled with magical creatures to find a mysterious lost village before the evil wizard Gargamel (Rainn Wilson) does. Embarking on a rollercoaster journey full of action and danger, The Smurfs are on a course that leads to the discovery of the biggest secret in Smurf history! Directed by Kelly Asbury, the all-star cast also features Michelle Rodriguez (SmurfStorm), Ellie Kemper (SmurfBlossom), Ariel Winter (SmurfLily), Mandy Patinkin (Papa Smurf), and Julia Roberts (SmurfWillow). About Rubie’s Costume Company Rubie’s, the world’s largest manufacturer of Halloween costumes and accessories specializes in the creation, design, manufacturing, and distribution of costumes, make-up, wigs, masks, hats, prosthetics, and accessory items. Rubie’s products are distributed wherever Halloween and masquerade costumes are retailed, including national retail chains, toy stores, costume shops, variety stores, party stores, and other specialty retailers located throughout the United States, as well as in Canada, Europe, Latin and South America, Australia, and Asia. For more information please call 516-326-1500 or visit www.rubies.com. About Sony Pictures Entertainment Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com. About Sony Pictures Animation Sony Pictures Animation produces a variety of animated and family entertainment for audiences around the world. The studio is following its worldwide comedy hits—the record-breaking monster comedies Hotel Transylvania and Hotel Transylvania 2, the hybrid live action/animated blockbusters The Smurfs™and The Smurfs™2, and the mouth-watering Cloudy with a Chance of Meatballs movies—with the fully animated reboot Smurfs™: The Lost Village in April 2017; a surprising and comic take at the secret world inside our phones with The Emoji Movie in July 2017; the inspirational The Star in November 2017; Hotel Transylvania 3 in July 2018; and an animated Spider-Man feature from the minds of directors Chris Miller and Phil Lord in December 2018. The studio, in conjunction with Aardman Animations, has produced two critically acclaimed feature films: the CG-animated family comedy Arthur Christmas; and the Academy Award® nominated stop-frame animated high-seas adventure, The Pirates! Band of Misfits. In 2007, Surf’s Up also received an Academy Award® nomination for Best Animated Feature Film; a sequel entitled Surf’s Up 2: WaveMania is now available on digital and DVD. The division, whose first feature film Open Season led to a very successful movie franchise including the brand new Open Season: Scared Silly now available on digital, DVD and Blu-ray, was founded in 2002. Sony Pictures Animation is a division of the Sony Pictures Motion Pictures Group. · Website: http://www.sonypicturesanimation.com/ · Facebook: https://www.facebook.com/SonyPicturesAnimation · Twitter: http://twitter.com/sonyanimation · Tumblr: http://sonyanimation.tumblr.com/ · YouTube: http://www.youtube.com/user/SonyAnimation About Lafig Belgium S.A. Lafig Belgium is the owner of the rights to produce audio-visual works based on the Smurf universe and of the Smurf worldwide licensing rights (together with IMPS). Lafig Belgium is controlled by the heirs of Pierre Culliford, better known under his pseudonym Peyo, the author/creator of the Smurfs. For 50 years, the Culliford family has controlled the Smurf characters and all licenses worldwide. MEDIA CONTACT: Rubie’s Costume Company Sherri J. Klaus (858)775-4303 sherrik@rubies.com