New York, New York – Hunter and LoveShackFancy are back together for another limited-edition collection. Building on the success of their beloved first collaboration, the two brands return with an expanded capsule launching July 16, 2026. Eight styles across women’s and kids’ silhouettes are reimagined in three signature LoveShackFancy prints: Toscana Toile in blue, Happy Thoughts in purple, and Blooming Heirloom in pink.

This year’s collection deepens the partnership between Hunter’s iconic, weather-ready craftsmanship and LoveShackFancy’s romantic, vintage-inspired aesthetic. Each boot is handcrafted from the highest quality natural rubber and fully waterproof, dressed up in prints that feel plucked from a garden in full bloom. The capsule features Hunter’s Women’s Original Tall Adjustable Boot, Women’s PLAY™ Short Rain Boot, Kids’ Original Short Rain Boot, and Kids’ First Classic Rain Boot, all rendered in custom co-branded packaging.

“When we launched our first collaboration with Hunter last year, the response was something truly special and it told us there was so much more to explore together,” said Rebecca Hessel Cohen, Founder and Creative Director of LoveShackFancy. “This collection feels like a natural next chapter. Our prints have always been about celebrating femininity and the beauty in everyday moments, and there is something so magical about seeing Toscana Toile and Blooming Heirloom come alive on a rain boot. Whether it’s the first day of school or a stormy Sunday, we want every girl to feel like she stepped straight out of a dream.”

To celebrate the launch, LoveShackFancy will make its Nantucket debut with a week-long popup at the Faraway Hotel’s Federal Suite from July 14–19. The immersive shopping destination will offer first access to the coveted Hunter x LoveShackFancy collaboration alongside a curated assortment of the brand’s latest ready-to-wear, accessories, home, and girls collections, as well as exclusive Nantucket merchandise available only at the pop-up. Throughout the week, guests can personalize their Hunter boots, enjoy special gifts with purchase, sweet post-beach treats, and a rotating lineup of surprises designed to capture the spirit of a Nantucket summer. Marking LoveShackFancy’s first-ever presence on the island, the pop-up invites guests to experience the romance, nostalgia, and adventure at the heart of the collaboration in an unforgettable setting.

“The success of our first collection proved the power of bringing together two iconic brands with distinct identities,” said Matthew Salter, EVP, Partnership Marketing, Authentic Brands Group, owner of the Hunter brand. “This next chapter expands that story beyond the collection itself, blending product and experience to create moments that feel authentic to both brands and memorable for consumers.”

“The overwhelming 24-hour sell-out of our first Hunter x LoveShackFancy collection last year, fueled by LoveShackFancy’s incredible growth, confirmed that Hunter’s iconic boots are truly a trending fashion staple,” said Shanya Perera, SVP of Marketing of Marc Fisher, Hunter’s US footwear partner.  “As we proudly celebrate our 170th anniversary, we’re thrilled to build on this momentum with an expanded second drop, offering perfect back-to-school must-haves that blend our enduring heritage with LoveShackFancy’s unique romantic vision.”

The Hunter x LoveShackFancy collection launches online and in-store on July 16 at 11am ET at LoveShackFancy.com and Hunterboots.com, Hunter wholesale locations, including Nordstrom, Bloomingdale’s, Journeys, Shopbop, Free People, Revolve, and Victoria’s Secret. The November drop will follow at the same retail doors.

About LoveShackFancy
LoveShackFancy, founded in 2013 by Rebecca Hessel Cohen, is a global fashion, beauty, childrenswear, accessories, home, and lifestyle brand celebrated for its romantic, vintageinspired aesthetic and devoted, cult-like community. What began as a single dress has grown into a world of femininity, nostalgia, and joy, where signature florals, ruffles, pink, and bows define a distinct visual language. LoveShackFancy is an award-winning, family-owned lifestyle brand celebrated for its romantic, immersive, whimsical world. With 30 boutiques, and counting, across the U.S. and London, each store is designed as a transportive brand experience. Signature ruffles, pink, and bows anchor the collections, while storytelling and community-driven experiences have shaped LoveShackFancy into more than a fashion label—a shared lifestyle movement embraced by a passionate, multi-generational audience around the world. LoveShackFancy’s cultural cachet has made it a sought-after partner for multiple high-profile collaborations with brands including Victoria’s Secret PINK, Gap, Target, Stanley, Pottery Barn, and Bogner, extending its dreamy universe into new categories. In 2023, the launch of LoveShackFancy Beauty at Sephora invited millions more into its rose-colored world, one rooted in celebration, self-expression, and the belief that life is always better with a little bow, a little pink, and a lot of love. Aside from the brand’s boutiques, LoveShackFancy can be found in 450 retailers worldwide. LoveShackFancy has received the WWD Award for The Best Performing Fashion Company and Rebecca has been honored with the Entrepreneurship Award at the Fashion Institute Annual Awards Gala and Visionary Of The Year at The Guild Hall Visionaries Event, and featured on the cover of the New York Times Style section. Millions of friends have joined the party, sharing in the belief that being in love with love is a state of mind that can take you farther than you ever imagined.

About Hunter
With 170 years of heritage, the Hunter brand has evolved from a rubber boot to a lifestyle brand, offering an expansive footwear collection, outerwear, bags and accessories designed for outdoor performance in both rural and urban environments. With seasonal introductions of fresh new styles and colorways inspired by the brand’s strong DNA, Hunter has cemented its position as the “welly of choice” among outdoor enthusiasts, celebrities and fashion trendsetters alike. For more information, please visit https://hunterboots.com.