Webinar 8/17: Pokemon Go & Retail: What Would Pikachu Do?
From Boardroom to Living Room – Retail is Asking, “What Would Pikachu Do?”
Pokémon GO is the most disruptive movement to bridge the online/offline space – EVER. There is plenty of talk already generated on how to further ride the Pokémon wave, and potentially dilute the experience.
Join us for the latest LIMA Webinar on Wednesday, August 17 from 12-1:30 EST, where Adam Herbig, Director Brand & Licensing, Kendal King Group, will share insights and thought starters on how retailers and brands can learn from Pokémon Go, and create new experiences for shoppers that raise brand awareness and ultimately drive revenue.
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Webinars are free to current LIMA members; $250/line for non-members
