Oddbods Launching in ‘Fun to Learn’ Magazine Titles this Month

SINGAPORE, 16 July 2020 – Award winning content creation, distribution and licensing studio One Animation has secured a deal with leading independent pre-school magazine publisher Redan Publishing to launch its global preschool comedy brand Oddbods in Redan’s ‘Fun to Learn’ magazine titles this month. Oddbods will feature in the monthly magazine ‘Fun to Learn Favourites’ from 16th July, followed by the 3-weekly ‘Fun to Learn Friends’ from the 6th August.

In addition to Oddbods games, puzzles, word searches and colouring activities, the magazines will host competitions for readers to win Oddbods plush and dress up merchandise. The deal covers the UK, Channel Islands, Isle of Man, Ireland, Australia and New Zealand.

Rob Spindley, SVP Business Development at One Animation, said: “An important part of our strategy for Oddbods is transporting the characters from the digital realm and into the physical world. This new partnership with Redan Publishing will offer fans an exciting way to interact and play with their favourite Oddbods characters beyond the screen, and we look forward to seeing the magazines hit shelves this month.”

Julie Jones, Managing Director at Redan Publishing, added: “When deciding on which new characters to add to our successful pre-school compilation magazines, we take into account how on trend the brand is, whether it will work from an educational standpoint and most importantly will it be popular with our readers. What attracted us to Oddbods is the wonderful mix of unique characters. Every child will be able to relate to one of the characters and this encourages children to celebrate difference and individuality especially when it’s all presented in such a fun and humorous way.”

Oddbods is a globally loved, twice Emmy award nominated, non-dialogue comedy featuring seven adorable, highly unique pals. Together, despite their differences, they survive the perils of everyday life, unintentionally turning ordinary situations into unexpected, extraordinary, and always humorous events. The quirky but totally charming Oddbods celebrate individuality in a funny, warm and unexpected way. After all, there’s a little odd in everyone!

ABOUT ONE ANIMATION:
Singapore-based One Animation is an award-winning animation studio, world-class content producer, digital influencer and distribution company with content that is broadcast in over 180 countries worldwide.  Broadcast partners include industry leaders, such as: Neftlix, Hulu, Amazon, Cartoon Network, and Disney amongst others.

One Animation is officially recognised by YouTube as a digital influencer and its Oddbods series alone has a staggering 25 billion views across digital platforms, and 23 million subscribers on YouTube. In the last five years, the company has been nominated for more than 20 international awards, including two Emmy nominations for Best Children’s Animation. The company also has an extensive footprint across retail, gaming and theme parks that include strategic partnerships with Amazon, Walmart, Google, SEGA and China Media Capital.
www.oneanimation.com

ABOUT REDAN PUBLISHING:
Redan Publishing Ltd is the UK’s leading independent publisher of character-led children’s magazines.  In addition to its popular multi-character titles, Fun To Learn Friends, Fun To Learn Favourites and Sparkle World, Redan also publishes the top-selling pre-school titles, Fun To Learn Peppa Pig, Peppa Pig Bag-o-Fun and is launching Fun To Learn Bing in July 2020.
www.redan.co.uk