Sony Pictures Television's "Breaking Bad" Teams with Rasta Imposta to Launch Official "Breaking Bad" Halloween Costumes
August, 2013 (Runnemede, NJ) — Rasta Imposta, a leading manufacturer of licensed Halloween costumes, today announced they have received a license from Sony Pictures Television to introduce Breaking Bad Halloween Costumes in time for Halloween 2013.
As the only officially licensed Halloween Costume for Breaking Bad, in the U.S., Rasta Imposta’s costume will be the iconic Hazmat Suit worn by the lead character from the hit TV Show. The costume will include the yellow hazmat suit, red and black hazmat mask, blue gloves, and goatee.
“We are very excited to enter into this agreement with Sony, allowing Rasta Imposta to have the official Breaking Bad costume for this Halloween in the U.S.”, said Robert Berman, President and CEO of Rasta Imposta. “We are overwhelmed by the initial reaction to the costume from our buyers and look forward to serving the Halloween trade and Breaking Bad fans this season.”
Rasta Imposta costumes are currently available for presale at many of the top online Halloween Retailers. The costume will ship in early October and be in consumers’ hands in time for all their Halloween parties for the upcoming season.
Retailers interested in carrying the Rasta Imposta Breaking Bad costumes should contact Rasta Imposta’s sales department directly at 1-800-21.Rasta, or via email at email@example.com
About Breaking Bad:
Critically-acclaimed as one of the best shows on television, Breaking Bad has garnered seven Primetime Emmy® Award wins and a Peabody, and been named to the American Film Institute’s (AFI) list of the “Top 10 Programs of the Year” (2008, 2010, 2011, 2012). Three-time Emmy® winner for Outstanding Lead Actor in a Drama Series, Bryan Cranston leads an unforgettable ensemble including 2010 and 2012 Emmy® winner for Outstanding Supporting Actor in a Drama Series Aaron Paul, Anna Gunn, Dean Norris, Betsy Brandt, RJ Mitte and Bob Odenkirk. Breaking Bad follows the story of Walter White (Cranston), a high school chemistry teacher who discovers he is dying of lung cancer. Desperate to pay for his cancer treatments and to secure his family’s financial security, Walt discovers a new sense of fearlessness. He teams with former student, now drug dealer Jesse Pinkman (Paul) to use his scientific knowledge for financial gain, but soon finds he’s trapped in a sinister world of drugs and crime. In addition to creator Vince Gilligan, the series is executive produced by Oscar® winner Mark Johnson and Michelle MacLaren, and co-executive produced by Melissa Bernstein, Sam Catlin, Peter Gould, Thomas Schnauz, George Mastras and Moira Walley-Beckett. Breaking Bad is produced by Highbridge and Gran Via Productions in association with Sony Pictures Television for AMC.
About Rasta Imposta:
Robert Berman started Rasta Imposta in 1992 when he created the Original Rasta Tam Dreadlock Hat.
After mastering the art of novelty hat making, Rasta Imposta’s talented design team unleashed their creative energy on the Halloween costume industry. Since then, Halloween has never been the same. Today, with over 1000 products, Rasta Imposta strives to deliver the most creative costumes, accessories, and hats to the Halloween buyer. The industry’s creator and leader in the Humor Costume Category, Rasta Imposta’s range runs from baby to adult sizes. A growing and diverse licensing program, combined with a reputation for high quality and on time delivery, Rasta Imposta is the “Go To” company for the Halloween buyer. Rasta Imposta is proudly based in Runnemede, New Jersey.
About Sony Pictures Entertainment
Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com.