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Wicked Cool Toys Readies Licensed Micro Machines Line image

Wicked Cool Toys Readies Licensed Micro Machines Line

Wicked Cool Toys launch will a new line of licensed Micro Machines vehicles this fall, marking the brand’s return after a 14-year absence.

Wicked Cool developed the Super Van City line in a licensing agreement with Hasbro, which inherited Micro Machines as part of its $200 million acquisition of Galoob Toys in 1998.  Galoob introduced the tiny vehicle Micro Machines line in the mid-1980s and added licenses for Star Wars, Star Trek, Power Rangers and others.  The line was known for its transforming playsets that could switch from being a factory to a test track and other forms.

The new line includes more than 20 areas of play includes a working bridge, construction site, high rise building, drag strip, tons of ramps and the ability to connect to other playsets.  There also will be three vehicles.

 

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