NEW YORK, NY —    Zumer Sport is launching its first licensing program with CLC in featuring the College Collection of 200 SKUs on Fanatics.  Using patented designs with actual football, basketball and baseball materials, Zumer Sport now offers backpacks, bags and accessories for several top universities.  The deals with the 12 schools are Zumer’s first venture into licensing. The company previously has produced private label items  for leagues and tournaments such as the U.S. Open Tennis Championship.

The initial Zumer Sport College Collection is available now on Fanatics.com with backpacks, messenger bags, duffels, drawstring bags, toiletry cases, luggage tags, and wallets, under CLC licenses from top universities including Alabama, Penn State, Michigan State, Clemson, Florida, LSU, Nebraska, Florida State, West Virginia, UCLA, Maryland, Stanford and Tennessee. Visit the College Collection at Fanatics. More products and colleges will be added in 2020.  Zumer has more than 250 items across eight sports, including baseball and football,  and will be seeking agreements with professional leagues.

The Zumer Sport College Collection will debut to retailers at the Sports Licensing and Tailgate Show in Las Vegas at the Mandalay Convention Center, Booth #1558 on Jan. 16-18.

“We are so excited to be working with CLC and Fanatics to provide college fans our unique lifestyle products.”  Stated Dan Hock, President of Zumer Sport.  “Our customers love the look and feel of real sports-ball materials on these products, and we can now offer them with their favorite universities.”

The Zumer Sport and CLC license and distribution deal with Fanatics were created with the assistance of The Brand Liaison.

“We loved this product from the first minute we saw it!” explained Brand Liaison President, Steven Heller.  “We knew that acquiring the collegiate licenses from CLC as well establishing a relationship with Fanatics would be the catalyst to increasing sales and distribution.  And we got it done!”

About Zumer Sport:

Zumer Sport was founded in 2007 and recently relocated to Sterling, VA.  The concept started when the founder, Dan Hock, thought it would be cool to make a drawstring bag out of basketball leather…and it was!  Zumer Sport owns numerous patents for its products and all product designs, materials, manufacturing processes and embellishment processes are proprietary.  Products made from actual sports materials include football, basketball, baseball, softball, soccer, tennis, golf and volleyball. Our unique products are perfect for any birthday or holiday gift, matching team or club gifts for players, end of season coach’s gifts, corporate retreats, promotional brand giveaways, and more. They’re great for your game, gym, vacation, school, work, travel, home, or anywhere in between. We offer products perfect for every age and gender.  We are happy to work with you on bulk, wholesale, custom, or personalized orders as well.  See all products at our website: https://www.zumersport.com/

About The Brand Liaison:

The Brand Liaison is a boutique licensing agency focused on creating new revenue streams for our clients through licensing, strategic partnerships and other brand extension programs.  For licensors, our goal is to commercialize opportunities that will extend our clients’ brands into cohesive product categories to maximize their licensing potential.  For manufacturers, we assist in acquiring brands and developing strong licensing programs in order to create long term retail success.  Our Sports Division helps manufacturers acquire professional sports and college licenses.

Contact:

Steven Heller

The Brand Liaison, LLC

steven@thebrandliaison.com

885-843-5424