Extensive Program for Lego Batman Movie
Warner Bros.’ release of the Lego Batman Movie in February will be paired with an extensive licensing program, including 10 construction kits from Lego and a DTR with Party City for party goods. Bioworld, Isaac Morris, Evy, SGI, Handcraft and Fast Forward will deliver apparel, including t-shirts, swimwear and sportswear, while Jakks Pacific’s Disguise Division supplies costumes. Retailers Walmart, Target, Toys R Us and others will back the program with in-store displays and events.
