Deerfield, IL October 5, 2017 –JRL Group, Encyclopaedia Britannica’s exclusive licensing agency, announces the launch of Britannica Virtual Reality Exploration!

Unleash your inner explorer and let your curiosity run wild with this 6-book set, developed in partnership with Encyclopaedia Britannica’s official licensed partner, Publications International, sold exclusively at Costco.
The Britannica Virtual Reality Exploration 6-book set is perfect for ages 7+. It includes vetted information from Encyclopaedia Britannica plus a virtual reality experience. Each hardcover book is rich with full-color illustrations and photographs, lively graphics, inviting text, and videos. It is the perfect holiday gift that grandparents, parents, and children can enjoy together for hours! Included is a 6-month free subscription to Encyclopaedia Britannica Online®.
The set comes packaged with a virtual reality viewer and instructions for downloading six different apps for no additional cost. Once the app has been downloaded and smartphone (iPhone or Android) is placed in the virtual reality viewer, the reader can access a 3-D environment associated with each book’s content, including interactive animations, videos, games, and more. Adults and children alike can enjoy all these books have to offer. Titles include:
Space: Explore the wonders of space from the planets, to the stars, to the history and challenges of space exploration. In the app environment, explore the surface of the moon; see a slideshow about lunar exploration and a video about the moon landing! In the app you can also play a game that tests your knowledge about meteorites, see an astronaut navigate the moon, view constellations, and more.
Animals:Test your knowledge about reptiles, amphibians, mammals, and how animals interact with each other and their environments. Learn about camouflage, adaptation, and extinction. In the app, visit an environment typical of the Serengeti savanna and find out more about spectacular animals!
Dinosaurs:Learn about the development of dinosaurs and how they interacted with each other and other animals that lived during their era. Go on a dinosaur dig in the accompanying app: see fossils of Allosaurus, Triceratops, Parasaurolophus, and Pteranodon, as well as 3-D models of how these animals would have looked and moved. Be one of the firsts to see the Pteranodon fly!
Explorations: Explore historical voyages and methods of transport. The book includes explorers, such as Zheng He and Magellan, journeys of migration and settlements, such as the Oregon Trail, journeys of conquest, information on famous train routes and boat journeys, and more. In the app, travel around the globe to get additional information about selected historic journeys.
Landmarks: From the Great Wall of China to the Grand Canyon,travel around the world exploring natural wonders and human-made monuments. In the app, tour 10 exciting landmarks from around the world, both ancient and modern: the Taj Mahal, the Great Pyramid at Giza, Pyramid IV at Tikal (Guatemala), Burj Khalifa (the tallest building in the world), Willis Tower, the Hagia Sophia, the Sydney Opera House, the Leaning Tower of Pisa, the Cathedral in Brasilia, and the U.S. Capitol building.
Oceans:Dive into underwater environments around the world: explore ocean geography, meet many fascinating marine animals, and study other bodies of water. In the app, explore an ocean environment and learn more about dolphins, sharks, whales, and other undersea creatures.
Britannica Virtual Reality Exploration is exclusive to Costco and complements the perennial best seller Britannica Interactive Science Library, which is now in its 8th consecutive year at Costco.
Encyclopaedia Britannica, the most trusted authoritative source of information in the world, will be celebrating its 250th anniversary in 2018. With nearly 250 years of creating dependable content, learning in a safe environment has never been so exciting. Britannica’s growing content and media-based library and expanding presence at retail is designed to inspire, inform, and educate even the youngest readers!
This audio and video-enabled Virtual Reality library complements other Encyclopaedia Britannica and Britannica Kids–branded educational products sold at retail and online, including the new Britannica 10-Minute Guides, the Britannica Kids Me Reader, the Britannica Interactive Science Library, Britannica World Information Atlas, Britannica Kids Quiz It Pen, and the Britannica Kids Listen & Learn.

About Encyclopaedia Britannica

Encyclopaedia Britannica, Inc. (www.britannica.com) is a leader in reference and education publishing whose products can be found on many media, from online to mobile phones to e-books. A pioneer in digital publishing since the early 1980s, the company publishes a variety of educational Web sites and software products serving both the consumer and institutional markets. Britannica’s editorial operation is overseen by some of the world’s most distinguished scholars. The company makes its headquarters in Chicago, with offices in London, Sydney, Tokyo, and Israel. The company’s website is www.britannica.com.

About Publications International

Publications International, Ltd. (PIL) is one of North America’s leading publishers of consumer periodicals and produces more than 400 new book titles each year, printing more than 20 million books annually. Louis Weber founded the privately held company in 1967. Mr. Weber remains the CEO and continues his mission of providing high-quality, high-value products for consumers worldwide. The company’s website is www.pilbooks.com.

About JRL Group  

JRL Group, headquartered in Deerfield, Illinois, is a full-service licensing and marketing agency specializing in the development and extension of corporate brands, trademarks, and sports and entertainment properties. JRL Group represents a broad range of clients in automotive, retail, sports, publishing, food, and home fashion industries. The company’s website address is www.jrlgroup.com.