Building Upon Pinfinity’s Product Offerings, Leading Licensing Agency The Brand Liaison Will Debut Pinfinity at the Virtual Festival of Licensing Oct 20-21-22

Los Angeles, CA, October 19, 2020:  Pinfinity, the makers of augmented reality enamel pins that bring pop-culture’s greatest fandoms to life through animation, sound and interactive experiences, is proud to announce a partnership with an industry-leading licensing and brand management agency in The Brand Liaison.

Launched earlier this year, Pinfinity has already attracted an extensive list of top brands that they bring to life with their augmented reality enhanced enamel pins.  The Brand Liaison will help Pinfinity continue to attract leading licensed properties and bring best in class licensors which will strengthen their position as the new face of the collectible pin world.

Pinfinty’s patent-pending platform takes the licensed pin category into the future by combining high-quality custom-cut enamel pins and adding digital layers of animation, sound, and interactivity through a free Pinfinity mobile app available on Google Play and the Apple Store.

Pinfinity recently also launched Pinfinity+, a first of its kind AR collectible pin monthly subscription service focusing first on gaming (Pinfinity+ Gaming), with additional verticals to come.  Pinfinity+ Gaming celebrates the fandom behind some of the most iconic gaming franchises in history. Their first Pinfinity+ Gaming theme, set to drop in November, features CAPCOM’s Street Fighter franchise.

Hannah Arevalo, the CEO of Pinfinity couldn’t be more excited about the new partnership with The Brand Liaison: “We’re so happy to be working with the amazing team at The Brand Liaison,” says Arevalo. “It gives us an incredible opportunity to take the great work we’ve already done at Pinfinity, and combine it with the experience and extensive network that The Brand Liaison has to take our business strategy and licensed products to a whole new level.”

The Brand Liaison will be debuting Pinfinity at the Festival of Licensing show October 21-22-23.  At the Festival, Pinfinity’s CXO Matt Arevalo will also discuss Pinfinity’s business model and goals during Steven Heller’s “What do Licensee’s Want” seminar.  For more information, Please Contact Steven Heller at The Brand Liaison: Steven@TheBrandLiaison.com

About Pinfinity:
Founded by a team of experienced professionals with over one billion dollars in licensed direct to consumer product sales, Pinfinity pins feature top franchises in fandom and include Hasbro (Transformers, My Little Pony, Power Rangers, Dungeons & Dragons, Magic: The Gathering, G.I. Joe), Henson Studios (Fraggle Rock, Farscape, The Dark Crystal), Tetris, CAPCOM (Street Fighter), Bandai-Namco (Pac-Man), Jay and Silent Bob, NASA and more. Pinfinity aims to develop the world’s greatest pin collecting community through exciting products and exceptional service, uniting the world in the shared celebration of fandom. You can keep up-to-date on all things Pinfinity through their Facebook, Instagram and Twitter pages.

For more information on Pinfinity, visit https://pinfinityar.com/.

For press inquiries, contact Jeremy Bonds at jbonds@motivpr.com.

About The Brand Liaison:
The Brand Liaison is a boutique licensing agency focused on creating new revenue streams for our clients through licensing, strategic partnerships and other brand extension programs.  For licensors, our goal is to commercialize opportunities that will extend our clients’ brands into cohesive product categories to maximize their licensing potential.  For manufacturers, we assist in acquiring brands and developing strong licensing programs in order to create long term retail success.  In each case, we work closely with our clients to ensure that our brand extension activities compliment the strategic goals and objectives of each client and brand that we represent.  http://thebrandliaison.com

For more information on Pinfinity, visit https://pinfinityar.com/.

For press inquiries, contact Jeremy Bonds at jbonds@motivpr.com.