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Licensing Expo Virtual Announces Finalists for License This! 2021 Competition image

Licensing Expo Virtual Announces Finalists for License This! 2021 Competition

Register for free for License Expo Virtual to see who will be crowned the winner

Santa Monica, Calif.– Licensing Expo Virtual, produced by the licensing industry’s leading trade show organizer, the Global Licensing Group, and industry trade association,  Licensing International, have announced the finalists shortlisted for the License This! Competition 2021 which has expanded to the North American market for the first time after running for 12 years at Brand Licensing Europe.

License This!, in partnership with InventHelp and sponsored by WestEnd Software, is a global competition culminating at Licensing Expo Virtual, Aug. 24-26.  The competition provides select illustrators, designers, animators, and product inventors with the unique opportunity to pitch their concepts in front of a panel of expert judges. The competition finale will be broadcast live during Licensing Expo Virtual on Aug 25.

The finalists are:

License This! Character & Animation finalists:

  • Emily Mullock – Mostly Helpful Elves
  • Patrick Baggatta – Dream Team
  • Emily Blumenthal & Lindsay Kaye Lippman – The Charmsters

License This! Brand & Design finalists

  • Xavier Smith_Kujifunza Kids
  • Walter Sayers Waldoodles
  • Sarah Shipley_Off-Kilta Matilda

License This! Inventions & Product Innovations finalists – produced in association with InventHelp

  • Candi Obrentz – RestoPresto
  • Lawrence Canada – The Goodie Jar
  • Rick Kellow – GreatPlate Square

The License This! competition’s 2021 judging panel comprises of 15 senior executives from every corner of the industry, including Bioworld Merchandising, Boat Rocker Studio, Crayola, FYE, Hallmark, Licensing International, Lisa Mark Associates, Product Counsel, PowerStation Studios and Redbubble, in addition to partner InventHelp and official sponsor WestEnd Software.

“The quality of entries has been extremely high this year, and it has been a privilege to be part of the judging panel. We are looking look forward to an exciting final and crowning the winners.”  Bill Burke, SVP Marketing Strategy & Communications, Licensing International and License This! Judge.

This year’s License This! winners will receive one-to-one consultation with members of the judging panel, a free-of-charge turnkey booth at Licensing Expo 2022, one-year Licensing International membership, one-year Products of Change membership and exclusively to the winner of the ‘Inventions & Product Innovations’ category one-to-one consultation with InventHelp.

“The finalist line up this year is very strong indeed.” says Anna Knight, vice president, licensing, Informa Markets. “We are excited about the opportunities that License This! opens up for creatives and inventors. Many of our former winners have gone on to produce world-class products and licensing campaigns.”

Register for free for Licensing Expo Virtual to watch the live finale on Aug 25 to see who will be crowned the winners here.

For a full download of the 2021 Licensing Expo Virtual agenda, visit here. All sessions will remain available on-demand for three months after the live event ends.

Follow Licensing Expo Virtual on social: #LicensingExpo

About Licensing Expo
Launched in 1980, Licensing Expo is the world’s largest and most influential annual tradeshow dedicated to licensing and brand extension. Every year, more than 5,000 brands and 16,000 retailers, licensees, manufacturers, distributors, and licensing agents attend Licensing Expo from more than 70 countries. Licensing Expo is a part of the Global Licensing Group at Informa Markets, the licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together.

About Licensing International
Licensing International is the leading trade organization for the $290+ billion global brand licensing industry. Licensing International’s mission is to foster the growth and expansion of brand licensing around the world, raise the level of professionalism for licensing practitioners, and create greater awareness of the benefits of licensing to the business community at large. Founded in 1985, Licensing International members in over 40 countries enjoy access to an array of benefits, including extensive educational programming and worldwide networking events. Visit www.LicensingInternational.org for more information.

Contacts
US Media Contact
Lauren Lloyd
310-266-4792
LicensingPR@informa.com

UK Media Contact
Charlie Le Rougetel at BIGTOP
+44 (0)7736 330676

 

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