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Yvonne Ellen London Partners with Beanstalk to Extend the Brand into New Categories Globally image

Yvonne Ellen London Partners with Beanstalk to Extend the Brand into New Categories Globally

London, UK – Yvonne Ellen London, the print-based British lifestyle brand, has selected global brand licensing extension agency Beanstalk to extend the brand into new categories internationally.

Founded by award-winning designer Yvonne Fisher, Yvonne Ellen London has become synonymous with whimsical, vintage-inspired illustrations infused with modern sensibility. Yvonne Ellen’s designs combine playful motifs with a touch of nostalgia, bringing elegance and charm to everyday products. The brand’s unmistakable aesthetic has garnered an international following, developing successful homeware, bedding, and gifting collections.

Through this partnership, Beanstalk will work closely with Yvonne Ellen London to explore new licensing opportunities to bring its hand illustrated prints to products within categories including stationery, home fragrance, nursery and fashion and accessories, while expanding its presence in home décor, home textiles and gifting.

“We are delighted to be working with Beanstalk to explore new licensing opportunities for our brand,” said Yvonne Fisher, co-founder and designer at Yvonne Ellen London.

“We are thrilled to welcome Yvonne Ellen to Beanstalk,” said Ian Joynson, Managing Director, Europe & Asia Pacific at Beanstalk. “Yvonne Ellen’s creative vision has established the brand as a beloved lifestyle leader, and we look forward to collaborating closely to further grow its licensing footprint, bringing its charming and playful designs to even more consumers worldwide.”

About Beanstalk
Beanstalk, a global brand extension licensing agency, works closely with our clients to unlock brand equity and create many of the world’s most recognizable products and services. We help leading brands, celebrities, media properties, manufacturers and retailers creatively find ways to strengthen their relationship with their most important stakeholder – the consumer. Beanstalk offers a breadth of services across our practice areas, including brand representation, digital media representation (Tinderbox), manufacturer representation, consulting, brand partnerships, cultural intelligence, location-based entertainment, legal and financial services, and royalty auditing. The company is headquartered in New York, with offices in London, Miami, Cincinnati, Mexico City and Sao Paulo, and affiliates throughout the world. Beanstalk is the recipient of the 2022 Licensing International Excellence Award for Best Licensing Agency. For more information, please visit www.beanstalk.com. Beanstalk is a member of the Omnicom Specialty Marketing Group.

About Omnicom Specialty Marketing Group 
Omnicom Specialty Marketing Group (OSMG) aligns the growing demand for highly specialized consumer and retail marketing services with integrated solution teams consisting of the best talent to address clients’ needs. OSMG provides global services that include: point-of-sale marketing and merchandise technology, field marketing and sales support, brand extension and representation; talent management; Purpose; and consulting and fundraising for non-profit organizations. Omnicom Specialty Marketing Group is part of the DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC), that includes more than 200 companies in a wide range of marketing disciplines, including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research.

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