Las Vegas, NV – Tetris®, the legendary puzzle game that has captivated hundreds of millions of fans across generations, is continuing its 40th-anniversary celebration into the second half of 2024 and beyond. The Tetris Company, Inc. unveils a lineup of new announcements, collaborations and events, ensuring fans have plenty more reasons to celebrate this iconic game’s milestone year.

“As we continue to commemorate 40 incredible years of Tetris, we’re excited to bring fans even more opportunities to engage with the brand in innovative and unique ways,” said Maya Rogers, CEO of Tetris. “From immersive experiences and new game releases to unique collaborations, we’re dedicated to honoring the legacy of Tetris while looking forward to its future.”

Fans around the world can look forward to a variety of events and releases that celebrate the timeless appeal of Tetris.

Tetris x Spin Master – New Puzzle and Game Lineup
Spin Master Corp. (TSX:TOY), a leading global children’s entertainment company, has announced plans to launch a new range of Tetris-inspired puzzles and games. The new product line will feature multiplayer board games, puzzles, cards, and more, all designed to capture the unique gameplay of Tetris in creative, tactile formats. The first wave of products will launch globally in Fall 2025 and will be available at major retailers and online stores.

Outernet London Features World’s Largest Interactive Multiplayer Tetris Game
Outernet London, the UK’s most visited tourist attraction known for its massive 360-degree screens, will host an unprecedented celebration for the 40th anniversary of Tetris. Beginning October 28, the public is invited to participate in the world’s largest interactive multiplayer Tetris game for free. Attendees will witness, larger-than-life, the iconic Tetriminos cascade across Outernet’s 23,000 square feet of floor-to-ceiling, four-story screens in this fully immersive, interactive showcase. Players of all ages will work together to clear lines, transforming Outernet London into a dynamic playground of puzzle-solving excitement.

Lucca Comics & Games Adds Tetris to Walk of Fame
Lucca Comics & Games, one of the world’s premier festivals for comics, gaming and pop culture, will induct Alexey Pajitnov, the creator of Tetris, and Henk Rogers, co-founder of The Tetris Company, into The Walk of Fame—a prestigious collection of handprints from the greatest artists in comics, illustration, gaming, and cinema. During the festival, which runs from October 30 to November 3, Alexey and Henk will share insights into the game’s history, its impact on pop culture, and their thoughts on the future of the Tetris brand with attendees.

Digital Eclipse to Launch Tetris Forever
Digital Eclipse will release Tetris Forever, the latest in its Gold Master Series, on November 12. Announced during a recent Nintendo Direct, this archival release includes over 15 playable classic games spanning four decades, with some making their debut outside Japan, and introduces an all-new game, Tetris Time Warp. Players can explore an interactive timeline featuring video featurettes, photos, original ads, and restored games in chronological order, and also includes over 90 minutes of new documentary footage on the history of Tetris and the friendship between Alexey Pajitnov and Henk Rogers. Tetris Forever will be available on PC via Steam and GOG, as well as Nintendo Switch, PlayStation 4|5, and Xbox One and Series X|S.

ARIKA Developing New Tetris Game
ARIKA, developer and publisher of the famed Tetris arcade series Tetris: The Grand Master, has announced it will release a new Tetris game, continuing the legacy of challenging and engaging Tetris gameplay for fans around the world. Available Q1 2025 on Steam.

Tetris x The Hundreds – New Apparel
The Hundreds, a community-based streetwear brand, will release a new line of apparel merging the Tetris game’s iconic imagery with The Hundreds’ innovative street style. Available November 2024.

Tetris x ILTHY® – New Collection
ILTHY®, an art and apparel company, just released a limited-edition Tetris collection blending bold streetwear aesthetics with the game’s iconic Tetrimino designs. Available now exclusively on ilthy.com.

Tetris x APMEX – New Commemorative Coins
Continuing their successful collaboration, APMEX will offer officially licensed products featuring Tetris-themed images on gold and silver coins. With special packaging and limited mintages, these collectibles are perfect for fans and collectors alike. Available now. 

Tetris x Olympia Le-Tan®– New hand-embroidered handbags
Olympia Le-Tan®, known for signature luxury clutches and accessories,  will launch a refreshed collection featuring two new Tetris-inspired handbags. Available Fall 2025.

About the Tetris® Brand
The Tetris® brand is one of the leading and most distinctive video game brands and franchises in the world. Celebrating its 40th Anniversary in 2024, the brand continues to be loved globally by people of all ages and all cultures. Billions of Tetris games are played online every year, and over 520 million units have been sold worldwide. The Tetris brand’s global licensee network includes major video game publishers, including Nintendo and Sega, as well as many partners in electronics, toys and games, apparel, accessories, entertainment and more. Tetris Holding, LLC, is the owner of Tetris rights worldwide, and The Tetris Company, Inc. is its exclusive licensee. For the latest information about the Tetris brand and Tetris products, please visit www.tetris.com.