Miami, FL – Wyncor, a leading innovator in children’s entertainment and interactive toys, is thrilled to announce the launch of its groundbreaking collectible Miraball™ toy line at Walmart this March. The collaboration will bring Wyncor’s innovative and collectible toys to select Walmart stores, offering shoppers a fun, affordable way to elevate their shopping experience.

With its vibrant design and accessible price point, Miraball™ appeals to parents, gift-seekers, and anyone looking to add a bit of excitement to their day. Miraball™ toys redefine the collectible toy market with their “Little but Legendary” surprises—all for under $10. Boasting new patented technology, the 2¾-inch diameter colorful blind pack ball reveals three secrets. Under the wrap is a vibrantly painted metal dangler ball. When the ball is popped open, a large hidden plushy charm expands to over 4 inches in diameter, thanks to the innovation of a new ultra-shrinkable memory foam plush.

The Miraball toy line feature some of today’s top selling brands including Teenage Mutant Ninja Turtles, SpongeBob SquarePants, PAW Patrol, Peppa Pig, My Little Pony, Transformers, Monopoly, and Emoji, in partnership with major companies including Paramount, Hasbro, and Emoji Company. Designed for children ages 5 and up, these dynamic collectible toys combine vibrant designs with tactile features. Each Miraball includes a page of stickers, a collectability leaflet, and a ribbon.

“We have already sold 2.5M Miraballs worldwide and are delighted to now bring Miraball to Walmart,” stated Julian Jacob, CEO, Wyncor. “Our goal has always been to create toys that inspire creativity and joy, and this collaboration with Walmart allows us to reach millions of families across the country, offering affordable, high-quality, and instantly appealing products to shoppers.”

Founded in 2022 by Julian Jacob, Wyncor has quickly earned a reputation for delivering innovative toys that resonate with children everywhere. His recent appointment as a “shark” on the M6 series Qui veut être mon associé? (the French version of Dragons’ Den and Shark Tank) has further solidified his leadership within the global business community. Wyncor is now exporting millions of toys to over 40 countries featured in more than 15,000 retail locations worldwide. Partners include major names such as Carrefour, Rofu, Smyth, Walmart, and many more.

About Wyncor
Wyncor is a new global toy company established in 2022 with a mission to create and deliver innovative and creative toys for its own intellectual properties and premium brands, with products that are tied closely to their content’s DNA. At its core, Wyncor’s mission is to offer speed and flexibility to retailers and partners, best-in-class product development, and premium quality and innovative products to consumers.

Wyncor’s diverse toy portfolio includes Miraball™, the ultimate collectible with three “Little but Legendary” surprises inside; SwopPop™, a patent-pending, fashion-forward line of customizable “minipop” bags; Mon Ami™, a range of 9½-inch plush animals with glossy, glittery eyes; and Oozy Squeezy™, a sensory-driven toy series that delights children with its unexpected textures and surprises.

In addition to developing its own intellectual property, Wyncor partners with the world’s most influential studios, including Paramount, Hasbro, and Emoji, and has collaborators in France, Spain, China, the United Kingdom, the United States, and Latin America. It is also proud to support the Gustave Roussy Institute in cancer research.