Renewal comes as DreamWorks Animation prepares to bring its global smash streaming series to
theaters worldwide with Gabby’s Dollhouse: The Movie on September 26, 2025

Toronto, Canada – Spin Master Corp. renewed its global master toy licensee agreement with Universal Products & Experiences for DreamWorks Animation’s popular preschool brand Gabby’s Dollhouse. Since the inception of the toy line, Spin Master has sold more than three million dollhouses globally.

Beyond the signature dollhouse system of play, Spin Master has been delivering show-to-shelf toys mirroring the content of the fantastical animated series with playsets, figures, plush, games and puzzles featuring the adorable characters from Gabby’s world since the show debuted on Netflix in 2021.  Now, Spin Master is gearing up for Gabby’s most cat-tastic adventure yet with a new toy line inspired by DreamWorks Animation’s upcoming feature film, Gabby’s Dollhouse: The Movie, opening in theaters nationwide September 26.

In the new film, Gabby heads out on a road trip with her Grandma Gigi to the urban wonderland of Cat Francisco. But when Gabby’s dollhouse, her most prized possession, ends up in the hands of an eccentric cat lady named Vera, Gabby sets off on an adventure through the real world to get the Gabby Cats back together and save the dollhouse before it’s too late.

“It’s been a tremendous adventure partnering with Universal Products & Experiences to bring Gabby’s Dollhouse play experiences to kids around the globe,” said Doug Wadleigh, Spin Master’s President, Toys. “Gabby’s Dollhouse has become one of the most sought-after brands in the preschool category, delighting millions of children who are creating their own stories featuring Gabby and her feline friends. And, there is plenty of fun ahead in 2025, with new innovation and more ways to play with this cat-a-rific crew.”

“With a fresh and modern take on traditional dollhouse play, Gabby’s Dollhouse has earned a special place in the hearts and homes of kids and families,” said Rafael Macias, Global CPG Commercial Officer, Universal Products & Experiences. “Our collaboration with Spin Master has made this a perfect match, pairing imagination with innovation to create best-in-class play experiences that bring to life everything the series offers fans. We are so excited to share what’s in-store for Gabby’s biggest adventure yet.”

Starring in the new Gabby’s Dollhouse movie toy line is the Meow-mazing Interactive Dollhouse, featuring new LCD interactive eyes. Press one of six “Paw Bump Magic” buttons or the cat nose button to showcase the Gabbycats, who provide interactions, games, guided play, and storytelling. Along with this new technology, the dollhouse comes with a Gabby figure, 10 play pieces, and classic dollhouse favorites like a spiral slide and a cat-avator. Compatible with all other Gabby figures, deluxe rooms and balconies, the dollhouse can also interact with the Meow-mazing Interactive Pandy Paws Plush and the Meow-mazing Interactive Ears. The new toy line will launch in fall 2025.