The Products of Change Conference 2025 agenda has been finalised and with under three weeks to go, the time is now to secure your tickets to the brand and licensing industry’s most dynamic event on sustainability, resilience, and circular business models.

POC has lined up a roster of speakers and organisations that will demonstrate sustainability isn’t just about responsibility – it’s about resilience and scalable business models in a fast-changing world.

Expect keynote talks, panel discussions, and case studies showing how embedding sustainable practices – like circularity – goes beyond impact reduction to deliver cost-savings and real business value.

This year’s agenda includes the likes of Thomas Suchy from IKEA, who will explain how the company is embedding sustainability not just into its operations, but deep into its organisational culture – and why this matters for the broader business community.

Christian Lanckman from the LEGO Group and Paul Earnshaw from Tesco will navigate attendees through the world of packaging, the legislation coming into effect that necessitates big changes, and presents opportunities for packaging optimisation, generating real savings and efficiencies.

Universal Music Group’s Olivia Kelly and Organic Sound’s Laura Bonareu will be taking to the stage to share insights into their collaboration with Billie Eilish to turn waste back into sustainable music merchandise in a high-profile project that is setting the benchmark for circular textiles and apparel.

Opening the Conference this year and setting the tone for a day of inspiration and real action, POC welcomes Kate Goldman-Toomey from visual storytelling platform, Open Planet Studios, creators of the latest David Attenborough film ‘Ocean’ which opened many of our eyes to the splendour and the fragility of our planet, and our very real power to save it.

This and so much more will be in-store for attendees at the POC Conference, which will be held at the Royal Geographical Society, London, for its sixth consecutive year, bringing together professionals and changemakers across brand, licensing and retail. Attendees include the likes of BBC Studios, Penguin Ventures, Jazwares, Hasbro, Paramount, Difuzed, Bioworld and many more.

It is the place to be learn how to grow your business efficiently, make a positive environmental impact, and strengthen your profitability, while making invaluable connections with retailers, leading brand owners, and material innovators.

The Products of Change Conference is also the host for the POC SDG Member Awards, created in partnership with the United Nations, and inaugurated in 2023 by Caroline Petit, deputy director of the UN’s Regional Information Centre. The awards celebrate the individuals and organisations championing the UN Sustainable Development Goals and recognise the pioneers, innovators, and leaders going above and beyond for the future of our industry.

This year, the Products of Change Conference is made possible by an exemplary line-up of companies. This year’s supporters are Dreamtex, Disney Consumer Products, Brand Licensing Europe, Character World Brands, Difuzed, Fabacus, BBC Studios, Warner Brothers, the Ethical Supply Chain, Mattel, the Natural History Museum, Pure Table Top, RDP Creative, Teemill, TDP Textiles, Universal Music Group, Waterhaul, and the Wombles.

There is less than three weeks left to get your tickets, available both in-person and digitally, so head to productsofchange.com/poc-sustainability-conference to find out more and to secure your place.

About Products of Change
Products of Change is a purpose-driven organisation, structured around its not-for-profit membership, its educational resources and media arm, as well as its advisory team to support its members and the brand licensing industry on its sustainable journey. To find out more about becoming a member, visit: productsofchange.com/membership.