Palm Beach, FL –  Volt Factor, the platform built to scale creator IP into global brands, today announced that it has been appointed exclusive global licensing agent for Motorsport Network, one of the world’s leading motorsport and automotive media platforms.

Through the partnership, Volt Factor will lead the development and execution of Motorsport Network’s global licensing strategy, securing best-in-class partners and expanding into new product categories and markets, including apparel and fashion accessories, leather goods, collectibles, games, publishing, gifts and lifestyle products. The program will focus on building long-term consumer products partnerships that reflect the distinct identity of each brand, engaging both established motorsports and automotive enthusiasts and younger audiences discovering racing through new platforms and experiences.

Motorsport Network has more than 61 million monthly digital users and 21 million social media followers across 81 countries and 15 languages.  At its heart is Autosport, the iconic motorsport authority first published in August 1950.  For more than 75 years, Autosport has covered the sport from the earliest days of the Formula 1 World Championship to today’s global racing landscape, earning the trust of generations of fans through its authoritative journalism, expert analysis and deep industry connections. The broader portfolio includes Motorsport.com, Motor1, InsideEVs, RideApart, Autosport Awards and Autosport Business Exchange, spanning international racing, automotive news, electric vehicles, motorcycles, performance culture, and the business of motorsport.

“Fans of F1, NASCAR and every other series and discipline have always been loyal to their own corner of racing, and car culture has its own communities on top of that.  Motorsport Network is in the unique position of being the top-layer brand that brings all of those enthusiasts together,” said Elan Freedman, Co-Founder & CEO of Volt Factor. “That’s a rare opportunity, because it means we’re not just licensing a logo.  Motorsport Network gets to create and deliver racing culture itself, through products that speak to every kind of fan, from lifelong enthusiasts to a new generation coming into the sport.”

“With Autosport’s remarkable heritage and the depth of our global motorsport and automotive portfolio, we excited to work with Volt Factor to bring fans closer to the brands they know and love,” said Michael Kane, SVP of Business Development for Motorsport Network.

About Motorsport Network
With 32 million-plus monthly unique users and an active social media community of more than 15 million followers, Motorsport Network is the world’s largest independent motorsport and automotive media platform. Digital properties include prominent automotive industry brands as well as leading racing properties such as Motorsport, Autosport, InsideEVs, RideApart, Motor1, and GPOne. Motorsport Network partners with brands for industry-defining sponsorships, advertising, and events.

About Volt Factor
Co-founded by Elan Freedman and Lindsay Hampton in 2026, Volt Factor is built on the belief that the creator economy is producing some of the most valuable intellectual property outside the legacy studio system, yet much of it remains commercially underdeveloped. Volt Factor provides the operational infrastructure required to turn creator-led ideas into global consumer brands. The company partners with high-growth creators to develop, commercialize, and grow their IP across consumer products, content, and brand ecosystems — integrating creator strategy, brand architecture, and licensing execution into a platform built for long-term enterprise value.  For more information, please visit: www.voltfactor.com