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Crown Baccara – Netflix, Bridgerton (CAA Brand Management)

 

What is more regal than sharing a cup of tea? Inspired by the successful Netflix series, Bridgerton; Crown Baccara launched the fine collection of tableware sets to share our meals while watching our favorite series. The launch campaign included a TV and radio commercial with the voice of Lady Whistledown, as well as special exhibitions in Liverpool. December 2023 was the month of release, a reason to enjoy the holidays around the table discussing the current gossip of society. Undoubtedly, a different licensed product with all the royal DNA.

Eichholtz – The Met (Beanstalk)

 

The Metropolitan Museum of Art, NYC’s #1 tourist destination, has collaborated with leading global furniture company, Eichholtz, to launch The Met x Eichholtz collection featuring hand-crafted furniture, home décor, and lighting that draw inspiration from over 5,000 years of culture from around the globe. The 90-piece co-branded collection brings historic works of art to the home in a stunning, immersive way, blending historic works of art with a contemporary twist. This has been the single best-selling collaboration collection in Eichholtz’s history. Following lavish launch events in NYC at The Met followed by High Point, Paris, Milan, and Dubai, Eichholtz presented this first collection in their Miami flagship Eichholtz Gallery during Art Basel. Brand impressions are exceptional and sell-through has exceeded all expectations at luxury furniture galleries and premium department stores such as Harrods and Bloomingdale’s. Eichholtz’s next 90-SKU collection will launch at High Point Market in October 2024.

Mrs. Bloom’s – Crayola Flowers

 

Crayola transformed the floral industry in September with the launch of Crayola Flowers. In partnership with Mrs. Bloom’s and a pillar of Crayola’s Colors of Kindness campaign, Crayola developed a micro-fundraising website giving consumers the opportunity to do good with a floral purchase. With colorful bouquets named for iconic Crayola colors, consumers can fundraise in one of two ways: donate a percentage of sales to a favorite charity or organize a fundraiser to benefit a special cause or group. The initial launch generated 1.7 billion media impressions and nearly 1,000 media placements with outlets such as CNN Business, Entrepreneur, Cheddar, The Sherrie Show, and Timeout NY. Media coverage was equivalent to over $5 million in ad spend. There are currently over 250 non-profit partners participating. With Crayola Flowers, Crayola is spreading kindness through the world one bouquet at a time.

Paladone Products – Barbie

 

With the hugely successful Barbie movie and the Barbiecore trend in 2023, Paladone tapped into the Millennial market with a stylish home and lifestyle product collection. Our Barbie LED Neon Light became an instant sales success, finding itself amongst our top-selling five lines of 2023 with four products backed by years of extensive sales history. It’s become a must-have item for Barbie fans who have rushed to share the light on social media. Two additional standout products in the range include the Barbie Doll Display Case Light and Dreamhouse Light. Made for collectors, the light-up display case comes with changeable backdrops and a stand to display a doll. The Dreamhouse Light combines the home and toy categories with a set of stickers for full customisation, plus each room can be lit up individually. As Barbie turns 65 this year, Paladone continues to grow its product offering with Mattel.

Select Blinds USA – V&A

 

In 2023 the V&A expanded their interiors offering into the U.S. and Canada with the leading online retailer of independently branded window fashions, SelectBlinds, to release timeless window coverings. The debut launch of the V&A William Morris Collection beautifully interweaves flowers, trees, birds, animals, and insects influenced by the greenery in Morris’ own garden as well as from walks along the riverbanks near his home. Customers can bring the natural world indoors through a broad offering of high quality and exclusive roman blinds, roller blinds, and curtains. The product range in the U.S. has exceeded expectations, successfully bolstering the visibility of both brands and the V&A’s vast William Morris archive.

ZeWood – The Hobbit: An Unexpected Journey

 

Presenting ZeWood, a strong contender for the Licensing International Excellence Awards, featuring our mesmerizing Middle Earth 3D Wood Map. Crafted with precision, this intricate piece is a unique masterpiece, meticulously designed through a combination of the original map and various references, making it the most detailed Middle Earth map on the market.
As devoted fans of The Hobbit and Lord of the Rings, we poured our passion into this creation. It serves as an ideal gift for yourself or a loved one, resonating with those who share a deep appreciation for these timeless stories. Customers rave about the immersive experience, noting how they love to watch the movies while tracing the characters’ journeys on the map.
Since our online launch in October 2023, we’ve proudly sold 400 units.

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