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Hong Kong International Licensing Show

To maximise business opportunities for Asia’s licensing sector amid the latest market developments, the next HKTDC Hong Kong International Licensing Show (HKILS) and Asian Licensing Conference (ALC) will be held concurrently with the HKTDC Hong Kong Gifts & Premium Fair in April 2022 at the Hong Kong Convention and Exhibition Centre, connecting brand and intellectual property (IP) owners with buyers from various sectors. The decision to schedule the licensing events for April, instead of January as in past years, was made in consultation with industry representatives. Details are as follows:

HKILS : 27-29 July 2022

Gifts products are increasingly popular in the growing licensing market. According to “The 2020 Global Licensing Industry Study” published by Licensing International, global retail sales generated by licensed merchandise and services grew about 5% to US$292.8 billion in 2019, with the region contributing 13% or US$39.4 billion. Meanwhile, sales of both lifestyle and gift products expanded by more than 10% for two years to US$11.6 billion and US$1.26 billion respectively in 2019, indicating the growing appeal of these products to Asian buyers and consumers.

With the new schedule, HKILS will continue to provide a platform for showcasing regional brands and IPs to global buyers while ALC will feature industry experts sharing on the latest market trends and business challenges in the post-pandemic era.

We would like to express our gratitude to exhibitors, group pavilions, buyers, conference speakers and participants from around the world, as well as partnering organisations, for their continued support for HKTDC events. We will make every effort to provide the industry with an effective marketplace and intelligence exchange platform.

For enquiries, please visit our event website https://event.hktdc.com/fair/hklicensingshow-en , contact HKTDC customer service hotline (852) 1830 668, or email licensingshow@hktdc.org.

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