Brandgenuity to Rep Paranormal Authority Zak Bagans for Licensing
New York, NY – Zak Bagans, paranormal authority, foremost expert on haunted objects and experiences, and host of Travel Channel’s Ghost Adventures, has selected Brandgenuity to develop a licensing program for fans of all things supernatural and macabre.
Bagans’ Ghost Adventures is the #1 show on Travel Channel and is now in its 19th season. The reality documentary show follows Zak Bagans as he conducts explorations of notorious haunted places. His investigations are always backed by science and fact-based evidence. He is the author of 3 books and the mastermind behind USAToday’s #1 Best Haunted Destination in America, Zak Bagans’ The Haunted Museum.
“There’s been a great wave of growing interest in all things haunted and my fans want more; more stories, more intriguingly haunted objects and more ways to engage,” said Zak Bagans. “I liked the energy that Brandgenuity brought to the table. They understand my work, why fans connect with me and can help tell my stories to a broad audience.”
The Zak Bagans licensing program will reward fans of the paranormal with products and experiences that transport them into their own other-worldly adventures.
Bagans has millions of fans on his social media platforms who turn to him for engrossing tales. The video promoting the museum has been viewed nearly 120 million times on YouTube.
Brandgenuity has partnered with the A3 Artists Agency talent agents for Zak Bagans on this effort.
“Zak is an epic storyteller and engaging entertainer who brings credibility to every haunted, curious project he takes on,” said Allison Lort, Vice President of Business Development at Brandgenuity. “Interest in the paranormal and the haunted is trending and Zak Bagans is the undisputed leader in serving up curiosities oddities, wonders and haunts to his millions of fans.”
For more information about the licensing program, please contact info@brandgenuity.com.
About Brandgenuity
Brandgenuity is a leading global independent brand licensing agency headquartered in New York, with offices in London, Munich and Hong Kong. The agency extends famous and iconic brands into consumer product categories, services and experiences via licensing relationships. The agency’s clients include BMW, Church & Dwight, Pnina Tornai, White Castle, MGM Studios, Unilever, Best Friends Animal Society, Edgewell Personal Care, PUR, NFLPA, and others. For more information, contact info@brandgenuity.com.
About A3 Artists Agency
A3 Artists Agency is a leading talent and literary agency known for fostering careers and building the personal brands of some of today’s most notable actors, writers, and content creators across a broad spectrum of the media industry. With offices in Los Angeles, New York, and London, A3 Artists Agency is highly regarded for their talent divisions as well as their alternative and digital programming group, with an impressive lineup of social media influencers who reach a wide global audience. In September of 2018, the agency was acquired by longtime executives, Robert Attermann and Brian Cho, and their new partner, entrepreneur and producer Adam Bold. Visit A3ArtistsAgency.com and follow on social media @A3ArtistsAgency.