Carlsbad, CA – Brevettar, the full-service sports licensing agency that maximizes revenue by connecting best-in-class brands with strategic collaborations and licensing opportunities, is excited to announce a multi-year agreement with Trends International, LLC, the leading publisher and manufacturer of licensed posters, calendars, stickers and social stationery products. Through the new deal, Trends will offer fans collector’s edition calendars and posters featuring iconic athletes Michael Jordan, Wayne Gretzky and Tiger Woods.

“Trends is flattered and excited to design new products featuring Michael Jordan, Tiger Woods, and Wayne Gretzky through our collaboration with Upper Deck. They are the biggest, most influential sports icons in history. These incredible athletes are a perfect fit for our range of poster and social stationery products and retail distribution,” says Jeff Loeser, Senior Vice President of Licensing at Trends International.

The new portfolio of premium posters is expected to launch later this Fall and will be available exclusively at ShopTrends.com, the one-stop-shop for officially licensed posters, calendars, planners, decals and more. Collector’s edition 2023 calendars are expected to release Fall 2022.

“The new collaboration between Upper Deck and Trends fits perfectly with Brevettar’s mission to produce top quality products with best in class companies, featuring the most iconic athletes and brands in the world,” said Stu Crystal, General Manager at Brevettar.

The new announcement comes just in time for the Virtual Licensing Expo, an annual event that has connected entertainment, character, art, and corporate brand owners and agents with consumer goods manufacturers, licensees and retailers for over 40 years. Brevettar will be exhibiting at this year’s virtual event from August 24-26th to meet with companies interested in creating one-of-a-kind authentic signed and/or licensed collectible merchandise. Learn more and register for the show at LicensingExpo.com.

About Brevettar

Brevettar, the exclusive licensing agent for Upper Deck, is a full-service sports licensing agency that maximizes revenue by connecting best-in-class brands with strategic collaborations and licensing opportunities. Licensees include Funko, Fathead, Enterbay, Danbury Mint and Imports Dragon, to name a few. Learn more and view Brevettar’s portfolio of exclusive licensed collectibles at www.brevettar.com. 

About Trends International

Trends International, LLC is the leading publisher and manufacturer of licensed posters, calendars, stickers, and stationery products. Established in 1987, Trends began its steady growth based on the recognized need for an integral partnership between licensor, retailer, and licensee. Visit ShopTrends.com and follow us @intltrends.