Cuphead Collection Debuts at Zara
The Apparel Inspired by Studio MDHR’s Eight-Time Platinum Video Game is Now Available in Stores Worldwide
New York, NY – King Features Syndicate, a unit of Hearst and home to some of the world’s most popular entertainment characters, along with its local agent in Spain, Caravanserai, today announced that gaming phenomenon Cuphead is building upon its successful international presence with a new apparel collection at ZARA, the Inditex Group’s popular apparel retailer.
Cuphead, Mugman, and other fan-favorite characters are jumping off the screen and onto the runway with new apparel for adults and kids. Available now at ZARA stores worldwide, the collection features t-shirts, sweatshirts, and shorts with designs inspired by the highly celebrated game’s classic animation style.
“Padma and Caravanserai are excited to partner with Cuphead in securing this great collection in a top retailer like ZARA,” said a representative of Padma Textiles. “Padma is already working to develop a second collection as we expect this first one to be a success.” “Cuphead continues to resonate with dedicated fans around the world and inspire pop-culture collaborations across all categories,” said Carla Silva, VP/GM, global head of licensing, King Features. “Working with ZARA is a true reflection of Cuphead’s popularity, and we are thrilled to partner with such a prominent brand to bring fresh and exciting fashion styles to fans worldwide.”
Cuphead is continuing to level up around the world with new publishing programs in development for art books and graphic novels. Dark Horse and Norma Editorial are expanding the existing lineup of Cuphead books based on the original video game with “The Art of Cuphead” art book launching in Spain. The book will also hit shelves globally in markets across Europe and Asia such as France, Italy, Japan, and more. Additionally, Cuphead graphic novels will launch in Spain, France, Italy, Israel, Japan, and additional markets across Europe and Asia.
Studio MDHR’s Cuphead is celebrated by fans around the world for its arcade-action gameplay, highly original art design and award-winning soundtrack, featuring almost three hours of original jazz, early big band and ragtime music. A true cultural phenomenon, the game has sold millions of units worldwide and won over 20 major awards. In addition to a wide range of new product releases, this year, on June 30th the Studio will launch Cuphead – The Delicious Last Course which will add an entire new island to the game, as well as introducing a new playable character, Ms. Chalice.
The game was also recently transformed into an animated series on Netflix. The first episodes of The Cuphead Show!, which debuted on February 18, made the Top 10 Kids list in 90+ countries. Due to its successful premiere, The Cuphead Show! is returning with a fresh set of episodes dropping this summer on August 19.
About Cuphead/Studio MDHR
Studio MDHR is a Canadian independent video game company founded by brothers Chad and Jared Moldenhauer. Working remotely with a team across North America, Studio MDHR launched Cuphead on Xbox One and PC to commercial and critical acclaim. Cuphead centers around plucky brothers Cuphead and Mugman in their quest to pay back their debt to the Devil. Across the strange world of the Inkwell Isles, players battle massive, screen-filling bosses, acquire new weapons and discover hidden secrets in single-player or local co-op. Inspired by a mixture of classic run-and-gun action video games and cartoons of the 1930s, Cuphead’s visuals and audio are painstakingly created with the same techniques of the era: traditional hand-drawn cel animation, watercolor backgrounds and original jazz recordings. The game launched on Xbox, Windows 10 PC, Steam and GOG, and has since come to Nintendo Switch and PS4.
About King Features
King Features is a premier producer and distributor of the world’s most iconic intellectual properties and a leader in classic character licensing and franchise development. With one of the longest-running consumer products programs in the industry, King Features’ portfolio includes world-renowned pop culture brands such as Popeye®, Cuphead, Flash Gordon™, The Phantom™, Hägar the Horrible, Moomin, Prince Valiant® and Mandrake the Magician. King Features produced The Cuphead Show! with Netflix Animation, which is currently airing on Netflix. As content syndication specialists, the company distributes beloved comics such as Blondie, Beetle Bailey®, Mutts™ and dozens of others as well as columns, editorial cartoons and puzzles across multiple platforms and content providers around the globe. King Features is part of Hearst Newspapers, which publishes 24 dailies and 52 weeklies, including the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York), and operates local digital marketing services and directories.
About Caravanserai Partners
Caravanserai is a Licensing agency based in Barcelona and managed by a team with more than 30 years of experience in the licensing industry. Representing some of the most notorious licensors in the world like King Features, Sogex, Mercis, Penguin Ventures or LMI among others, Caravanserai is the response to the challenging environment with a new and fresh approach to the licensing world.