Disguise Halloween Costume Company Awarded “Vendor Partner of the Year” by Spirit Halloween
Malibu, CA – May 20, 2014 – JAKKS Pacific, Inc. (Nasdaq: JAKK) announced today that its Halloween costume division, Disguise®, received the “Vendor Partner of the Year Award” from Spirit Halloween for its partnership and outstanding, innovative contributions in the costumes and accessories categories. Spirit Halloween is the leading national, seasonal Halloween retailer and has been bringing the joy and fantasy of Halloween to communities around the nation for over 30 years.
Spirit Halloween’s “Vendor Partner of the Year Award” is based on innovative products, new licenses, service level, and strategic, individualized approaches to growing sales and profit.
“We are honored to receive the ‘Vendor Partner of the Year Award’ from Spirit Halloween,” said Joe Anton, President, Disguise. “We pride ourselves on securing the best licenses in entertainment and combining it with fashion forward designs. Our Halloween offerings feature the most popular characters in cutting edge styling inspired by the apparel industry.”
Anton continued, “It has been a pleasure collaborating with the entire Spirit team on unique Disguise programs to make Spirit stores the ultimate Halloween destination for families. Our partnership with Spirit Halloween has allowed us to create unique products not offered in any other retail channel while increasing sales year after year.”
“The Spirit Halloween Vendor Partner of the Year Award recognizes Disguise’s efforts to go above and beyond to meet the needs of our consumers through their creativity and ‘can do’ attitude,” says Kym Sarkos, SVP/GMM, Spirit Halloween. “Disguise has consistently brought innovative products to market by providing meaningful differentiation amongst top brands and licenses. Their strategic and specialized commitment to Spirit sets them apart as our Vendor Partner of the Year.”
About Spirit Halloween
Spirit Halloween (SpiritHalloween.com) is the largest Halloween specialty retailer in the country with over 1,050 locations in strip centers and malls across North America. Celebrating 30 years of business, Spirit is the authority on all things Halloween, offering one-stop shopping for everything from costumes to décor and party goods to accessories. In addition to being a fun and interactive event for shoppers, Spirit Halloween stores offer complete selections of costumes and accessories for infants/toddlers, children, ‘tweens, teens, and adults along with exclusive décor you won’t find
anywhere else. At the heart of Spirit Halloween is Spirit of Children (SpiritOfChildren.com), a program which focuses on making hospitals less scary for kids and their families. To date over $16 million has been raise since its inception in 2006.
Since 1987, Disguise has been a leader in the Halloween industry creating innovative and trend setting costumes and accessories. Based in San Diego, Disguise produces costumes and accessories under many of the world’s leading licensed brands as well as its own proprietary brands for the nation’s largest retailers including specialty, party and pop up stores. As a wholly owned subsidiary of JAKKS Pacific since 2008, Disguise designs and manufactures millions of costumes for the American and other markets worldwide each year bringing smiles and creating memories for kids and adults alike. To see Disguise’s extensive Halloween collection, please visit www.disguise.com.
Disguise is a trademark of Disguise, Inc.
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children’s toy licenses. JAKKS’ diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, Impulse Toys and Pet Products sold under various proprietary brands including JAKKS Pacific®, Road Champs®, Funnoodle®, JAKKS Pets™, Plug It In & Play TV Games™, miWorld™, Kids Only!®, Tollytots®, Disguise®, Moose Mountain® and Maui®. JAKKS is also the creator of the underlying Monsuno® property and toy line. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, DC Comics, Saban’s Power Rangers® and Cabbage Patch Kids®. DreamPlay Toys, LLC is a joint venture between JAKKS Pacific, Inc. and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD recognition technology. www.jakks.com
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