More Than Three Decades After Its Debut, “Oh, The Places You’ll Go!” Still Resonates with Fans of All Ages

Dr. Seuss Enterprises’ title, Oh, The Places You’ll Go! published by Random House Children’s Books, has secured the #1 spot on Amazon’s children’s books bestseller list and is in the top 10 in books overall, nearly 35 years after it debuted.

Further marking the book’s success, Oh, The Places You’ll Go! recently hit #2 on Publishers Weekly’s top 10 overall books, in addition to #1 on their top children’s picture books list, as well as the #1 spot on the current Indie List for the week ending June 2, based on sales in hundreds of independent bookstores nationwide.

The high placement on so many lists during late spring reinforces the timelessness of the title and its continued appeal to readers of all ages who are seeking inspiration during milestone moments, like graduation. Additionally, Oh, The Places You’ll Go! is a mainstay on Amazon’s top 20 bestseller list outside of graduation season, further showcasing the inspirational appeal of its story.

From soaring to high heights and seeing great sights to being left in a Lurch on a prickle-ly perch, Dr. Seuss’s Oh, The Places You’ll Go! addresses life’s ups and downs with engaging verses and illustrations, while encouraging readers to find the success that lies within. Published originally in 1990, the book has become a perennial favorite and a perfect gift for anyone starting a new phase in their life.

Beyond its bestseller status, the deep connection readers have felt with Oh, The Places You’ll Go! has also led to the development of a lifestyle brand around the property featuring apparel, accessories, home goods, and more as well as collaborations with popular brands.  Additionally, Bad Robot Productions has been tapped to adapt Oh, the Places You’ll Go! for a feature-length animated film adaptation with J.J. Abrams’ Bad Robot Productions producing, and visionary Director Jon Chu directing.

Dr. Seuss Enterprises donates all of their profits, including those from Oh, The Places You’ll Go! books and consumer products, to charitable organizations that focus on causes such as education, health, animal conservation, and the arts.