Glendale, CA – February 11, 2016 –DreamWorks Animation’s Trolls sings and dances its way into theaters in 2016 with a host of highlighted licensees across categories including toys and games, publishing, arts and crafts, food and many more. Debuting globally this October and November, Trolls will introduce audiences to a world filled with joyous unforgettable characters with their decidedly unique worldview.

The movie tells the story of the overly optimistic Princess Poppy (Anna Kendrick) who must enlist the help of a hilariously grumpy survivalist troll named Branch (Justin Timberlake) to rescue an unusual assortment of her friends. Together, they embark on a comedic journey filled with epic adventures and original songs.
To celebrate the film debut of the globally iconic Trolls, DreamWorks Animation has aligned with top brands across categories, led by global master toy partner Hasbro. Additional highlighted program collaborations include Random House Children’s Books, Hallmark, Franco Manufacturing Co., Inc, Trends International LLC, H.I.S. International, a division of The Bentex Group, Editorial Planeta, Ravensburger, Clementoni and Procos.
Remarked DreamWorks Animation’s Global Head of Consumer Products Jim Fielding: “Trolls is a special movie and property with amazing characters, great storytelling, and an incredible new world to explore. We are very excited to bring that quality and innovation to life in products across the globe. With our strong relationships with our best-in-class partners, we are delighted to bring fans of all ages a delightful assortment of offerings this fall and into the future. We truly cannot wait to celebrate the unique and dynamic world of Trolls.”
Global licensees will support the property with an extensive array of activations. Highlighted examples include:
 Hasbro: As master toy partner, Hasbro will launch a program including figures, plush, playsets, games and more, enabling kids to act out memorable movie moments with a colorful, collectible cast of Trolls friends.
 Random House Children’s Books: As core publishing licensee in the US, Random House Children’s Books—the world’s largest English-language children’s trade book publisher—will offer a robust and compelling multi-layered program of novels, storybooks, coloring activity and novelty starting with two titles in summer 2016 and an 11-book movie tie-in program in fall 2016. Additional titles will follow.
 Hallmark: Hallmark brings Trolls into the social expression category with imaginative greeting cards, gift bags, ornaments and more.
 Franco Manufacturing Co., Inc.: As the lead home category licensee, Franco will launch bedding, bath, beach and numerous accessories to fill kids’ rooms with the world of Trolls starting this fall!
 Trends International LLC: As a publishing partner, Trends International, LLC will launch a program including posters, calendars, stickers and tattoos to engage Trolls fans of all ages.
 H.I.S. International, a division of The Bentex Group: As lead sportswear licensee for Trolls, H.I.S. International will bring the fun and fashion to a character-inspired assortment of key items and collections.
 Editorial Planeta: As the No. 1 Spanish language publishing company, Editorial Planeta will launch a colorful collection in Spain and Portugal which includes story books, novelization, activity books, sticker books and novelty.
 Ravensburger: Ravensburger of Germany will introduce a variety of 2D and 3D puzzles as well as Arts & Crafts products, including Painting by Numbers and Mandala Designer, opening the doors to the colorful world of Trolls for kids of all ages.
Clementoni: The Pan-European licensee will celebrate Trolls by launching a wide range of beautiful puzzles of various piece counts, sizes and features, including glitter and velvet touch finishes.
 Procos: The Pan-European licensee for party wares will bring children’s parties to life with an array of products inspired by Trolls.
Additional global licensees for Trolls across all categories will be announced throughout 2016.
About DreamWorks Animation
DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series and live entertainment properties, meant for audiences around the world. The company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. All of DreamWorks Animation’s feature films are produced in 3D. The Company has theatrically released a total of 32 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda, How to Train Your Dragon, Puss In Boots and The Croods.
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Contact:
Matt Lifson
DreamWorks Animation
(818) 695-6576
matt.lifson@dreamworks.com