EVENT UPDATE: Style, Stress Relief and Speed at Brand Licensing Europe 2021
Come and meet celebrities’ favourite duo, Style Sisters, for an insight into their incredible skill set detoxing, styling and organising homes; relax with special guests from Battersea Dogs & Cats Home and Guide Dogs; check out the latest automotive innovations with Motul and more.
- Gemma Lilly and Charlotte Reddington (a.k.a. The Style Sisters) will be at BLE on Thursday for an exclusive presentation and meet & greet
- Battersea Dogs and Cats Home and Guide Dogs for the Blind are offering stress reduction sessions with some of their favourite pups
- Petrol-heads can get to grips with a handful of high-octane automotive and motorcycle vehicles such as the 1956 Triumph Bobber and 1979 Moto Guzzi custom bike, M-Sport WRC Rally Car and, the world’s smallest car, Peel P50.
- Register for a free ticket to Brand Licensing Europe in person (17-19 November, ExCeL London) and online (30 November – 1 December)
10 November 2021
With nearly 300,000 Instagram followers, celebrity clients and fans aplenty, Style Sisters Gemma Lilly and Charlotte Reddington are taking time out of their busy schedules to make an exclusive appearance at Brand Licensing Europe (BLE) next Thursday (Nov.18) to tell the story of their burgeoning brand in the Retail Trends Lounge and take part in a meet-and-greet at the BLE bar.
Attendees are not only able to grab one of 40 giveaway copies of their book Helping you Live an Organised and Stylish Life, but also be in with a chance to win a very special wardrobe detox* by The Style Sisters themselves.
“We are thrilled that the Style Sisters are able to join everyone at BLE, talking to retailers, licensees and guests about their success in business and what it takes to bring an organised and stylish life to everyone’s home, and on all levels of budget” said Francesca Lisle, Managing Director, Lisle Licensing.
“Style Sisters are due to launch their licensing programme in Spring 2022 and are looking forward to sharing their plans to guests in the retail lounge and in the BLE Bar during Thursday afternoon. After all, every stylish life deserves a glass or two to make you smile!”
Exclusive appearance from the Style Sisters on Thursday 18 November:
2.15pm-2.45pm – Presentation and Q&A in Retail Trends Lounge
2.45pm-3.45pm – Meet & Greet at BLE Bar (Stand C191)
Gemma and Charlotte’s appearance at BLE (17-19 Nov, ExCeL London) is just one of many exciting new announcements to the event schedule.
Each day of the show, BLE attendees can meet a Battersea dog or join the Battersea Dogs and Cats Home team at any time for a chat and ice cream by Jude’s (visit stand #C201), which last year launched its Battersea branded ice cream for dogs.
If that wasn’t enough, Guide Dogs for the Blind will also be bringing two adult dogs and two pups in training to the first day of BLE, Wednesday November 17. Attendees can meet them via their brand licensing agent, Bulldog Licensing (stand #A182) or come and say hi as they make their way through the show.
From the stylish and sweet to the sporty and sleek, attendees with a love of all things automotive can visit a wide variety of cars and motorcycles on the show floor from a range of prestigious brands. Direct to Retail will be bringing an M-Sport WRC Rally Car (Stand #D143/C190), BlueSkye Licensing and KJG Ltd will be showcasing the world’s smallest car, the Peel P50, on the BLE Bar and the Motul Café will be hosting two iconic British and Italian bikes – the 1956 Triumph Bobber and 1979 Moto Guzzi Custom – to bring automotive brand licensing to life.
BLE runs from Nov. 17-19 and is also followed by a complementary two-day online event on Nov. 30 and Dec. 1. Registration for both events is free and available online at www.brandlicensing.eu. Please note, visitors to the in-person event at ExCeL London are asked to register by Tuesday Nov. 16.
* The winner of the Style Sisters’ Wardrobe Detox must live within the M25 and must submit a picture of wardrobe to gain approval. Single/Two Single wardrobes only.
For media information:
Charlotte Le Rougetel / charlie@bigtop-pr.co.uk / +44 (0)7736 330676
About Brand Licensing Europe
Launched in 1998, Brand Licensing Europe is the only pan-European annual event dedicated to licensing and brand extension. The London event features over 2,500 brands and more than 7,500 licensees, manufacturers, retailers, distributors, and licensing agents. Brand Licensing Europe is a part of the Global Licensing Group at Informa Markets, the licensing industry’s leading trade show organiser and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together.
About Global Licensing Group
The Global Licensing Group at Informa Markets is the licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together. The following events and information products are produced for the licensing industry by the Global Licensing Group at Informa Markets: Licensing Expo, Brand Licensing Europe, Licensing Expo Shanghai, The Brand & Licensing Innovation Summit, License Global magazine, License Global Daily E-News and The Licensing Mixtape podcast. Global Licensing Group events are sponsored by Licensing International.