Miami, FL — Snickers, Twix and Milky Way are hitting shelves in an entirely new format as flavor-rich reduced fat chocolate milks.

Driving forward from the successful release of Skittles drinks earlier this year, Snickers, Twix and Milky Way chocolate milks are the latest innovation from Fire Brands, in partnership with Mars Wrigley.

“We have developed these chocolate milks with a focus on flavor first,” said Raz Inserra, Marketing Director of Fire Brands. “We’re quenching thirst and providing a satisfying treat on the go with 2% reduced fat, ultra-pasteurized chocolate milk.”

Snickers, Twix, and Milky Way chocolate milks are shelf-stable with 15g of protein. These  chocolate milks are available in 14-ounce, 100% Recyclable HDPE bottles, launching in small and large format retailers nationwide.