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HBO Max/Max EMEA, Cartoonito EMEA, and Max LATAM on Board for More Care Bears: Unlock the Magic image

HBO Max/Max EMEA, Cartoonito EMEA, and Max LATAM on Board for More Care Bears: Unlock the Magic

LOS ANGELES — Cloudco Entertainment, the owner of the Care Bears™ franchise, is thrilled to announce six brand-new animated specials titled “Care Bears: Unlock the Magic.” Scheduled to debut throughout 2024, these specials will premiere on Warner Bros. Discovery’s outlets across EMEA on both Cartoonito and HBO Max / Max, as well as on Max in Latin America.

Adding to the 50 episodes previously launched to great acclaim globally, these six (6) all-new “Care Bears: Unlock the Magic” animated specials have already begun their American roll-out, with future US “drop dates” continuing into November. While individual EMEA country launch dates will vary, both Cartoonito and HBO Max / Max in the EMEA are planning to begin their roll outs this summer.

As to Latin American releases, Max just debuted their first special in mid-March (“The Quest for the Rainbow Stone”), with planned future release dates as follows: “Grumpy’s Ginormous Adventure” in late April, “The Star of a Thousand Wishes” in late July, “The Mystery of the Snickering Ghost” in late September“The Bad Crowd Strikes Back!” in early October, and “The No Heart Games” in early November.

These specials have also launched in other key international territories such as on Pop! (UK), Family Channel (Canada), Channel 9 (Australia), and TVNZ (New Zealand).

“We’re excited to see the ongoing storytelling journey of ‘Care Bears: Unlock the Magic’ unfold in an exciting new format and are thrilled to ‘go global’ with these specials via our fantastic partners at Cartoonito, HBO Max / Max in EMEA, and Max in Latin America. With the help of these broadcasters, these mini-movies will build upon the success of our season 1 episodes, enhance the overall Care Bears experience, and make for multiple ‘must-watch’ events,” said Ian Lambur, Senior VP of Content at Cloudco Entertainment.

Adding to this exciting development, the Care Bears, with over 40 years of heartwarming adventures, were recently honored as “The #3 Hottest Brand” in the global character licensing business by License Global Magazine. These remarkable milestones, coupled with the thriving success of its YouTube Channel, which has amassed over 185 million views, and a TikTok presence boasting over 400 thousand followers and 9.3 million likes, underscore the enduring appeal of the Care Bears brand. It continues to captivate existing fans while strongly resonating with the next generation.

ABOUT CLOUDCO ENTERTAINMENT
Cloudco Entertainment (formerly American Greetings Entertainment) is a family and children’s entertainment company and the owner of iconic entertainment brands such as Care Bears™, Holly Hobbie™, Madballs™, Boy Girl Dog Cat Mouse Cheese™, Twisted Whiskers™, Buddy Thunderstruck™, Tinpo™ and its newest IP, Overlord & The Underwoods™. Cloudco Entertainment creates, develops, and produces multi-platform entertainment franchises across all media channels and creates a wide-range of consumer merchandising programs and experiences that immerse children and adults in the brands they love.

ABOUT CARE BEARS™
Introduced in 1982 through consumer products, greeting cards, and later a series of animated television shows and feature films, Care Bears is one of the most popular and endearing children’s properties in the world. Fans of all ages are drawn to the lovable, huggable bears from Care-a-Lot who inspire all to have fun, share, and care. The Care Bears first appeared in their own television specials in 1983 and 1984, followed by a long-running animated TV series and the leap to the big screen in 1985-87 with The Care Bears Movie trilogy. Care Bears & Cousins, a Netflix original CGI animated series, launched in fall 2015. In 2019, a brand-new look and mission for the Care Bears was introduced in Care Bears: Unlock the Magic, a 48 episode, 2D animated series currently airing in the US on Cartoon Network, Boomerang, and HBO Max via its Cartoonito preschool block. In 2022, the Care Bears celebrated 40 years of sharing and caring through the launch of new consumer products with key retail partners and a range of new toys with Basic Fun.

ABOUT WARNER BROS. DISCOVERY
Warner Bros. Discovery is a leading global media and entertainment company that creates and distributes the world’s most differentiated and complete portfolio of branded content across television, film, streaming, and gaming. Available in more than 220 countries and territories and 50 languages, Warner Bros. Discovery inspires, informs, and entertains audiences worldwide through its iconic brands and products including: Discovery Channel, Max, discovery+, CNN, DC, TNT Sports, Eurosport, HBO, HGTV, Food Network, OWN, Investigation Discovery, TLC, Magnolia Network, TNT, TBS, truTV, Travel Channel, MotorTrend, Animal Planet, Science Channel, Warner Bros. Motion Picture Group, Warner Bros. Television Gorup, Warner Bros. Pictures Animation, Warner Bros. Games, New Line Cinema, Cartoon Network, Adult Swim, Turner Classic Movies, Discovery en Español, Hogar de HGTV, and others. For more information, please visit www.wbd.com.

ABOUT MAX
Max® is a streaming platfform form Warner Bros. Discovery, delivering unparalleled quality content for everyone in the household. With a personalized user experience that brings unique stories from the best of unscripted to the highest quality in scripted programming, Max is the destination for HBO Originals, Warner Bros. films, Max Originals, the DC universe, and the Wizarding World of Harry Potter, as well as an expansive offering of kids and family content from brands such as Cartoon Network and Discovery Kids, adult animation from Adult Swim, and best-in-class programmming across food, home, reality, lifestyle, and documentaries from leading brands like Discovery Channel, Discovery Home & Health, ID and more, all in one place. The platform launched in the United States in May 2023, and in 39 territories across Latin America and the Carribean on February 27th.

ABOUT CARTOONITO
Cartoonito in EMEA is the Warner Bros. Discovery Kids & Family preschool channel. Offering the best in original preschool content with key shows Lucas the Spider, Toad & Friends, and Interstellar Ella, Cartoonito is the place for kids and families to enjoy trusted characters stories, brand new original series, and experience a whole lot of laughter. Championing compassion, empathy, and inclusion, Cartoonito celebrates preschool kids’ individuality and aims to inspire through positive and playful animated content. Cartoonito offers modern programming that leans into Warner Bros. Discovery’s Kids & Family iconic IP that stems from Warner Bros. Animation and Cartoon Network Studios.

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