New York, NY – August 7, 2013 — Steve Harris of Harris-Sachs LLC announces the firm has brokered a license agreement between Sequential Brands for the Caribbean Joe Brand and their client, Home Fashions International for a line of outdoor textile products including:
Outdoor Decorative Pillows, Outdoor Furniture Replacement Cushions and Outdoor Window Treatments
The line will debut at the Spring 2014 Home Textile Market in the firm’s Showroom at 295 Fifth Avenue in New York.
Tom Healy the President of HFI stated, ” We are very proud to partner with a great Brand to launch the first of our planned Licensed Outdoor lines. The fashion, patterns, retail presence and super Caribbean Joe team all point to a huge success for us”.
About Home Fashions Int’l
Home Furnishing International entered the U.S. home furnishings market in 1995 with the formation of American Decorative Fabrics (ADF), a major decorative fabrics supplier. The Home Fashions International (HFI) division debuted in 2001, providing bedroom ensembles and window treatments to leading retailers in virtually every major channel of distribution, including mass merchants, national chains, department stores, specialty retailers and catalogs. HFI added a decorative accessories division in 2005, expanding into decorative pillows, table linens and pet beds. The company purchased decorative fabric jobbers Westgate Fabrics and Payne Fabrics in 2004, extending its reach into the interior design, architecture, hospitality and contract markets. ADF-HFI unified its corporate identity under the Westgate brand in 2006, and added freestanding window treatments and bath fashions in 2007. The company supports its U.S. business with a showroom in the Textile Building at 295 Fifth Avenue in New York City, and more than 100 U.S. employees. The Chinese division currently exports decorative fabrics, apparel fabrics and finished home fashions to more than 70 countries around the world.
About Sequential Brands Group
Sequential Brands Group endeavors to own a diversified global portfolio of prominent brands across all consumer sectors. Our business model is acutely focused on identifying and licensing our brands to the top retailers, wholesalers, and manufacturers worldwide. Our team of experts, which come from the consumer design, product development, marketing, branding, and licensing industries, focuses solely on activating our brands through unique and thought provoking brand building, product development, design, and marketing. Quite simply, we continually aspire to connect, enhance, and differentiate our brands emotionally with consumers as they are sensory bombarded along their daily journey.
Press contact: Tom Healy, Home Fashions Int’l.
Phone: (864) 649-2722
Email: tom.healy@westgatehome.com