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“How to Create a Licensing Plan” Webinar Next Week! image

“How to Create a Licensing Plan” Webinar Next Week!

Join LIMA next Wednesday, November 20, for the latest in our webinar series, “How to Create a Licensing Plan.”  Presented by JJ Ahearn of Licensing Street and Woody Browne of Building Q, this session will be a nuts and bolts look at how to take a property and build the plan — what are the first steps, how do you determine which categories to start with, and how to build out from there, etc. From the licensee side, we’ll look at how to evaluate and forecast a sales plan for the property once it’s added to the line.

The session will take place from 12:00-1:30pm Eastern.  LIMA webinars are free to current members; $200 per line for non-members.

Register online — deadline is next Tuesday, November 19.

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