New York, NY (April 11, 2013) – Iconix Brand Group today announced it has appointed Carolann Dunn to the newly created role of Executive Director of Hard Goods for Peanuts Worldwide and Iconix Entertainment. Effective immediately, Dunn will drive the new business and account management in the toys and games, HBA, gift, home decor, stationery, food, and sporting goods categories. Reporting to her will be Director of Hard Goods, Lexi Mitz. Together, they will also build existing and new relationships with partners for the highly anticipated PEANUTS movie from 20th Century Fox and Blue Sky Studios that is on the horizon for 2015.
“With her strategic knowledge, adding Carolann to the team at this pivotal time will be a huge asset to Peanuts,” said Leigh Anne Brodsky, Managing Director of Peanuts Worldwide and Iconix Entertainment. “As we continue to grow our business, we are always looking for ways to reach new audiences, particularly younger ones, and the hard goods categories are vital to that success.”
Carolann joins Peanuts Worldwide and Iconix Entertainment after a seasoned tenure as the principal of the licensing agency, Creative Properties. At Creative Properties, Carolann played a key role in identifying new properties, securing their licensing rights, and extending their reach into multiple product categories. Among her successes was Disney’s Club Penguin, where early on she recognized its licensing potential and worked closely with the founders and Disney Consumer Products on developing and executing a multimillion dollar global merchandise strategy. Prior to Creative Properties, Carolann was a Vice President, Consumer Products Licensing for Major League Baseball Properties, Inc. There she was responsible for overall strategic planning and growth, in hard and soft goods, for the multi-million dollar kids business unit, including negotiating anchor licensing arrangements with world class companies including: Hasbro, Hallmark, Haddad Apparel, Nintendo of America, Microsoft, Sony, Electronic Arts, and Sega of America.
PEANUTS Worldwide
The PEANUTS characters and related intellectual property are owned by Peanuts Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family. Iconix Brand Group, Inc. owns, licenses and markets a growing portfolio of consumer brands including: CANDIE’S (R), BONGO (R), BADGLEY MISCHKA (R), JOE BOXER (R), RAMPAGE (R), MUDD (R), MOSSIMO (R), LONDON FOG (R), OCEAN PACIFIC (R), DANSKIN (R), ROCAWEAR (R), CANNON (R), ROYAL VELVET (R), FIELDCREST (R), CHARISMA (R), STARTER (R), WAVERLY (R), ZOO YORK (R), ED HARDY (R), SHARPER IMAGE (R), UMBRO (R) and LEE COOPER (R). In addition, Iconix owns interests in the ARTFUL DODGER (R), ECKO (R), MARC ECKO (R), MATERIAL GIRL (R), PEANUTS (R), TRUTH OR DARE (R), BILLIONAIRE BOYS CLUB (R), ICE CREAM (R), MODERN AMUSEMENT (R), and BUFFALO (R) brands. The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and worldwide. Through its in-house business development, merchandising, advertising and public relations departments Iconix manages its brands to drive greater consumer awareness and equity.
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Melissa Menta
Peanuts Worldwide
mmenta@peanuts.com
212-293-8506