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IMG Appointed Rocket League’s Exclusive Licensing Representative image

IMG Appointed Rocket League’s Exclusive Licensing Representative

New York, NY – Video game developer Psyonix has appointed IMG as the exclusive global licensing representative for its popular ‘Rocket League’ video game franchise.  

A high-powered hybrid of arcade-style soccer and vehicular mayhem, easy-to-understand controls and fluid, physics-driven competition, Rocket League has grown to become one of the most popular and recognizable video game brands worldwide. The multi-year partnership, which coincides with the game’s fifth anniversary this month, will see IMG bring Rocket League consumer products to market through selective brand partnerships and collaborations.

Matthew Primack, Senior Vice President of Licensing, IMG, commented: “During a time of remarkable esports industry growth, Rocket League is one of the most popular games in the world. Rocket League’s combination of cars, adrenaline-fueled gameplay, competition, music and customisation gives us the perfect scope to build a creative and fun licensing programme that fans will love. We are looking forward to tapping into new territories and expanding the game’s global footprint through consumer products and collaborations.”

Categories being targeted will initially consist of apparel, toys, collectibles, accessories and innovative and creatively rich brand collaborations

Winner or nominee of more than 150 “Game of the Year” awards, Rocket League is one of the most critically acclaimed sports games of all time. Annual esports events include the Rocket League Championship Series and Collegiate Rocket League.

For more information on licensing opportunities, visit www.imglicensing.com.

About IMG

IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global entertainment, sports and content company.

About Rocket League

Winner or nominee of more than 150 “Game of the Year” awards, Rocket League is one of the most critically-acclaimed sports games of our generation. Rocket League is a high-powered hybrid of arcade-style soccer and vehicular mayhem with easy-to-understand controls and fluid, physics-driven competition. Available on Nintendo Switch™, PlayStation®4 computer entertainment system, Xbox One and Windows PC, Rocket League includes more than 500 trillion possible customization combinations, a fully-featured offline season mode, multiple game types, casual and competitive online matches, and special “Mutators” that let you change the rules entirely.

To learn more about Rocket League, please visit www.RocketLeague.com, “Like” it on Facebook, and follow it on Twitter @RocketLeague for all the latest developer updates and news.

About PSYONIX

Based in San Diego, CA, Psyonix is a critically-acclaimed video game developer and leading experts in Unreal Engine technology. For more than 15 years, the studio has been a driving force behind some of the most successful games in the industry, including Gears of War, Mass Effect 3, XCOM: Enemy Unknown, Bulletstorm, Unreal Tournament III, Unreal Tournament 2004, and the award-winning Sports-Action hit, Rocket League®.

Media contact

Jo Robertson – IMG
+44 7392 088227
Joanna.robertson@img.com

Many thanks,

Laura

Laura Baker PR Coordinator, IMG

Corporate Communications
T: +44 (0)208 233 6744 • M: +44 (0)7968 581 637  • Laura.baker@img.com

IMG • Building 6, Chiswick Park, 566 Chiswick High Road, London, W4 5HR

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