JetBlue Runs on Dunkin’ With New Special Livery
“Brewing Altitude” celebrates nearly two decades of partnership between JetBlue and Dunkin’ serving travelers together
Boston, MA — JetBlue and Dunkin unveiled a new Dunkin’-themed plane in honor of their longstanding partnership.
The vibrant design of the freshly painted Airbus A320 aircraft, appropriately named Brewing Altitude, features Dunkin’s pink and orange branding, brought to life with a donut and coffee motif.
The JetBlue and Dunkin’ partnership started in 2006 when JetBlue began fueling its customers with Dunkin’s Original Blend coffee at 35,000 feet.
In 2011, Dunkin’ became the airline’s exclusive onboard coffee provider. Now, the two iconic brands are taking their partnership to new heights as the aircraft makes its way across JetBlue’s network.
“Dunkin’ has been part of the JetBlue journey for nearly two decades, and we’re proud to showcase this partnership with a livery that’s as fun and bold as the brands behind it,” said Marty St. George, president, JetBlue. “With our shared Boston heritage and focus on delighting loyal customers, this collaboration brings together two fan-favorite brands in a way only JetBlue and Dunkin’ can.”
“This is about more than coffee in the sky; it’s about two beloved brands coming together through a shared passion for meeting people where they are and fueling them on their journey,” said Scott Murphy, president of Dunkin’. “From Boston to beyond, we’re proud to see our iconic pink and orange take flight with JetBlue and celebrate the fans who’ve made Dunkin’ part of their everyday ritual, even at 35,000 feet.”
Monday Pick-Me-Up: Sip and Soar to Rewards
To celebrate the livery, JetBlue and Dunkin’ have offered status for customers who fly on Brewing Altitude on Mondays between May 19 and September 1. TrueBlue members who fly on eligible routes on the aircraft will receive Mosaic 1 status and Dunkin Rewards members will earn Boosted status for three months. Current Mosaic members will receive 20 bonus tiles, applied to their 2025 tile tracker. Existing Boosted Status members will earn two times the number of points on top of the base points earned for all qualifying purchases for three months.
Related Articles - Food & Beverage
