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Lagardere Active Enterprises (Elle collections) and Delta Galil Announce Partnership image

Lagardere Active Enterprises (Elle collections) and Delta Galil Announce Partnership

Lagardère Active Enterprises (L.A.E.) manager of all ELLE non-media brand extensions, is pleased to announce a partnership with Delta Galil UK (a subsidiary of Delta Galil Industries), a global industry leader in quality intimate apparel.

The partnership was created by brand extension agency three60brands and sees Delta Galil become ELLE’s exclusive licensee for Lingerie, Loungewear and Swimwear with the launch of its first collections in early 2020. This launch sees Delta widening its license coverage in UK, Europe and Russia whilst adding new territories such as the Middle East and Australia.

The design and innovation team at Delta have truly embraced what it is to be an ‘ELLE woman’ and through collaboration with the creative team at ELLE have created Intimates collections that remain true to the Parisenne heritage of the brand.

Delta collections aspire to be feminine, sophisticated and elegant in their execution whilst exceeding the customers expectations for comfort and fit. The ‘24-7’ Lace collection combines feminine laces and meshs with subtle ELLE branding whilst the ‘24-7 Signature’ range promotes the fun and colour of ELLE in a range of comfortable everyday seam free underwear. The ‘Love Life’ range is supersoft with natural hypoallergenic properties and takes influence from our planet with the use of Bamboo – the worlds most sustainable crop.

Speaking about the collaboration between the two brands Mr. Camille Thelu, Vice President & Managing Director, Lagardère Active Enterprises EMEA & India, said, “Announcing the introduction of the chic ELLE lingerie and swimwear collections with such a globally renowned company as Delta Galil is a very exciting development for our brand in Europe, Middle East and Australia. I believe that our partnership will be mutually beneficial and successful in developing the ELLE brand presence and unique French heritage in this key category.”

Also speaking about the new partnership, Michael Eels, Director at Delta Galil UK said  “We are delighted and excited as we embark on this collaboration with such an iconic fashion publication as ELLE. The opportunity to bring beautiful, aspirational intimate apparel to the market place in conjunction with the team at ELLE was something we could not resist.”

For more information, please contact Michael Eels at Delta Galil UK on +44 0207 3167200 or michael.eels@uk.deltagalil.com

For more information on the brand partnership please contact Chris Evans-Pollard at three60brands on chris@three60brands.com

About Delta Galil Industries

Delta Galil Industries is a global manufacturer and marketer of branded and private label apparel products for men, women and children. Since its inception in 1975, the Company has continually strived to create products that follow a body-before-fabric philosophy, placing equal emphasis on comfort, aesthetics and quality. Delta Galil develops innovative seamless apparel including bras, shapewear and socks; intimate apparel for women; extensive lines of underwear for men including the brands Schiesser, Eminence, Athena & Liabel; babywear, activewear, sleepwear such as PJ Salvage, and leisurewear. Delta Galil also designs, develops markets and sells branded denim and apparel under the brand 7 For All Mankind®, and ladies apparel under the brands Splendid® and Ella Moss®, among others. In addition it sells its products under brand names licensed to the company, including: Wilson, Maidenform, Tommy Hilfiger, and others.

For more information, visit www.deltagalil.com

About ELLE and Lagardère Active Enterprises

With 45 editions in the world and 21 million readers worldwide, the ELLE magazine is the leading reference for fashion, beauty and lifestyle. The first edition of the ELLE magazine was launched in France in 1945.

That special ELLE spirit has been developed into a collection of licensed products worldwide distilling the unique ELLE Parisians’ Lifestyle.

The ELLE brand is owned by Hachette Filipacchi Presse (a Lagardère News company) based in France. L.A.E. is in charge of the ELLE brand non-media extension worldwide inside the Lagardère Group. Discover more about the ELLE world on www.elleboutique.com

Contact: contact.laeparis@Lagardere-Active.com

Follow @elleboutique on Instagram and Youtube.

ELLEtm is a trademark owned by HACHETTE FILIPACCHI PRESSE SA, Paris, France.

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