LOOK WHO’S BOOKED FOR THE NEW YEAR
LICENSING EXPO RINGS IN 2016 WITH NEW EXHIBITORS

Santa Monica, Calif. – UBM Americas, organizers of Licensing Expo, the world’s largest and most influential licensing industry event, is pleased to announce its initial lineup of exhibitors for 2016. Sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), this year’s show takes place on June 21-23 at the Mandalay Bay Convention Center, Las Vegas, NV. The 2016 event is on track to include more than 150 new exhibitors and feature new pavilions, innovative booths, keynotes, a 26-session Licensing University conference and the Opening Night Party. More than 450 businesses will exhibit at the 2016 show, many with larger spaces to showcase their expanded brand portfolios. Complimentary registration is now live: http://licensingexpo.com/attend2016
New exhibitors in the 2016 lineup include premiere fashion, entertainment, sports and household brands such as: Cosmopolitan, Goldie Blox, Healthy Living Magazine, Jojo Siwa, Good Work(s) Makes a Difference, The Ohio State University, The One World Doll Project, Pierre Cardin and SpiritHoods along with Candie’s, Pony, Rocawear, Sharper Image and Strawberry Shortcake from Iconix Brand Group, Inc. With many new exhibitors joining every week, these are just a few of the exciting brands that will be showcased in June. Thousands of brands will return to the show including: AT&T, Animal Planet, Batman, BMW, Candy Crush Saga, Chevron, The Hershey Company, NFL Players Inc., Pepsi, PGA Tour, Snapple and Transformers.
In addition to top tier exhibitors, the 2016 show debuts the Licensing Expo Matchmaking Service(www.licensingexpo.com/2016matchmaking), a dedicated online platform that helps attendees and exhibitors connect and arrange key meetings in advance of the show. Specifically designed for Licensing Expo, the service is complemented by a team of experienced business matchmaking professionals who provide assistance and support to exhibitors and attendees throughout the year.
Jessica Blue, Senior Vice President, Licensing: “Licensing Expo will once again host the who’s who of the $259.9 billion licensing marketplace. We are delighted to welcome so many new exhibitors to the show and to support them in achieving their licensing goals.”
Licensing Expo is the meeting place for the global licensing industry. At this show, the world’s most influential entertainment, character, fashion, art and corporate brand owners have connected with consumer goods manufacturers, licensees and retailers for more than 35 years.
For more information about the 2016 Expo including upcoming events and highlights, please visit http://www.licensingexpo.com/
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Press Contact: Jannelle Grigsby, jgrigsby@advanstar.com, +1 310 857 9020
Press Materials: licensingexpo.com/licensing-expo/content/virtual-press-office
Follow Licensing Expo:  @licensingexpo, facebook.com/licensingexpo
UBM Americas
2901 28th Street
Suite 100
Santa Monica, CA 90405
T: +1 310 857 7500
www.ubmamericas.com
About Licensing Expo (www.licensingexpo.com)
Now in its 36th year, Licensing Expo is the world’s largest and most influential annual trade show dedicated to licensing and brand extension. The show floor is merchandised into three zones: Characters and Entertainment; Art and Design; Brands and Agents. Morethan 16,150 retailers, licensees, manufacturers, distributors and licensing agents attend from more than 90 countries. Licensing Expo is owned and organized by UBM Americas and is sponsored by the International Licensing Industry Merchandisers’ Association (LIMA). UBM Americas also owns and operates License! Global magazine and Brand Licensing Europe.
About UBM Americas

UBM Americas, a part of UBM plc, is the largest business-to-business events and trade show organizer in the U.S. Through a range of aligned interactive physical and digital environments, UBM Americas increases business effectiveness for both customers and audiences by cultivating meaningful experiences, knowledge and connections. UBM Americas has offices spanning North and South America, and serves a variety of specialist industries with dedicated events and marketing services covering everything from fashion, tech and life sciences to advanced manufacturing, cruise shipping, specialty chemicals, powersports and automotive, concrete, hospitality, cargo transportation and more. For more information, visit: www.ubmamericas.com.