New York (April 8, 2022) — Licensing International is proud to announce the full list of finalists for the prestigious Licensing International Excellence Awards, dedicated to recognizing outstanding achievements and innovation in the licensing industry around the world.

This year’s Excellence Awards feature 165 finalists from 20 countries in 25 categories. More than 150 judges from 21 countries chose this year’s finalists from nearly 800 submissions.

Licensing International members can vote for the winners beginning on Monday, April 11. Each member company will receive one ballot to vote on all 25 categories and voting will end on Friday, April 22.

The winners will be announced during the Licensing International Excellence Awards at Licensing Expo in Las Vegas. The ceremony will take place on Monday, May 23 at 5:30pm PST at The LIGHT Vegas Nightclub. Licensing Expo will take place from May 24-26 at the Mandalay Bay Convention Center.

More information about all of the finalists is available online. Finalists were presented by Alifish, InSpirit Designs, Jazwares, and participants in Licensing International’s Accelerator Program, including Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media, and Somos Arte.

The full list of nominees includes:

Best Licensing Product — Apparel or Accessory for a Corporate Brand

• Couture Kingdom – Streets Jewelry
• Don’t call me Jennyfer – Chupa Chups Collection
• Mad Engine Global – McDonald’s Apparel and Accessories Line
• PUMA – BMW M Motorsport Line
• Reebok – Jelly Belly Sneakers
• Ripple Junction – Keith Haring Apparel

Best Licensed Product — Apparel or Accessory for an Entertainment Property

• Blackmilk – The Legend of Zelda Collection
• Eastpak – Peanuts Backpacks
• OnePlus – Harry Potter Smartwatch
• Pair Eyewear – Sesame Street Kids Glasses
• Persol – La Casa de Papel Glasses
• Zara – Barbie 1959 Collection
• Zara – Playmobil Line

Best Licensed Product — Appliances, Electronics & Housewares for a Corporate Brand

• Arcade1 Up, Tastemakers – Polaroid At-Home Instant Photobooth
• Brizo – Frank Lloyd Wright Bath Hardware
• Ecoffee Cup – Van Gogh Reusable Coffee Cup
• Fizz Creations – Tetris Wafflemaker
• Fizz Creations – Tetrix x Samsung Fridge Storage Stackers
• QuietKat – Jeep E-Bike
• Ukonic – Xbox Fridge

Best Licensed Product — Appliances, Electronics & Housewares for an Entertainment Property

• Bumpboxx – Jimi Hendrix Boombox
• Gramercy Products – Nerf Dog Toys
• Guild Guitars – Bob Marley Acoustic Guitar
• Half Moon Bay – Peaky Blinders Drinkware
• Just Funky – Naruto Shippuden Kitchen Appliances
• Stern Pinball – Godzilla Pinball Machine
• Tonies – Sesame Street ToniesBox

Best Licensed Product — Digital: Apps, Software, Video Games, NFTs

• Lockwood Publishing – The Voice of Avakin
• Next Games – Stranger Things Puzzle Tales Mobile Game
• Story Toys Ltd – LEGO Duplo Marvel App
• Tafi – Coca-Cola Friendship Box & NFT Collection
• VeVe – Back to the Future DeLorean NFT
• Virtual Brand Group – Forever 21 Shopcity on Roblox

Best Licensed Product — Food or Beverage for a Corporate Brand

• G FUEL – Tetris Energy Drink
• Häagen-Dazs – Louvre Mooncake Ice Cream
• Kellogg’s – HERSHEY’s Cereal
• Kraft Heinz – HERSHEY’s Colliders
• Namyang Dairy Products – Chupa Chups Sparkling Drinks
• Natür Food Ventures. Tetris x Powerbeärs Gummy Snacks
• Stewarts Enterprises – Hard Rock Hard Seltzer

Best Licensed Product — Food or Beverage for an Entertainment Property

• Awfully Chocolate – Harry Potter Mooncakes
• Brew Pipeline Inc – Gordon Ramsay’s Hell’s Seltzer
• Kinnerton Confectionery – Harry Potter Chocolates
• Krispy Kreme Japan – Minions Doughnuts
• Le Comptoir de Mathilde – Harry Potter Chocolates
• Megaplex – Godzilla vs Kong Whey Protein Powder

Best Licensed Product — Health and Beauty Aids

• Centric Beauty – Crayola Kids Bath Collection
• Floral Street Fragrances –Van Gogh Sunflower Pop Eau de Parfum
• Gillette – Bugatti Razor
• Hipdot – Monopoly, Play-Doh and Ouija Cosmetics
• Mad Beauty – Friends Soap Dish & Bath Range
• Mad Beauty – Winnie the Pooh Bath & Body Line
• SK II / Procter and Gamble – Andy Warhol Skin Care

Best Licensed Product — Home Décor

• Paladone – Minecraft Building Block Lights
• Room Copenhagen – LEGO Wooden Home Décor
• Shanghai Yepai – Harry Potter Home Décor Collection
• Skultuna – Moomin Brass Figurines
• Walmart – GAP Home Line
• Zara Home – DC Comics Homeware Collection

Best Licensing Product — Publishing, Social Expression

• Eaglemoss – The Beatles Advent Calendar
• Insights Editions – Jurassic World Pop-Up Book
• RCS – Harry Potter Hogwarts Castle Partworks
• So-net Entertainment – National Palace Museum x Peanuts Stationery
• The Carat Shop – Harry Potter Jewelry Advent Calendar
• Theory 11 – The Beatles Playing Cards
• Yoto Limited – LEGO Duplo Audio Cards

Best Licensed Product — Toys, Games, Novelties (ages 0-8)

• Clementoni – Harry Potter Terrarium Kit
• Disguise – Batman & Batmobile Adaptive Costume
• Dynacraft – Disney Princess Cinderella 24V Carriage
• The LEGO Group – Disney’s Encanto Madrigal House
• Moose Toys – Bluey Toy Range
• Spin Master – Batman Bat-Tech Batcave

Best Licensed Product — Toys, Games, Novelties (ages 8+)

• The LEGO Group – adidas Superstar Sneaker Set
• The LEGO Group – Home Alone Set
• The LEGO Group – Star Wars AT-AT
• Robosen – Transformers Robot
• XM Studios – Batman Collectible Figurines
• Zuru – 5 Surprise Mini Brands

Best Licensed Brand — Animated Entertainment, Character, Toy Brand  

• Barbie – Mattel
• Bluey – BBC Studios
• CoComelon – Moonbug Entertainment
• Encanto – Disney
• Marvel’s Spider-Man – Disney
• Minecraft – Microsoft
• Miraculous: Tales of Ladybug and Cat Noir – ZAG
• Peppa Pig – Hasbro

Best Licensed Brand — Corporate Brand

• Arm & Hammer – Church & Dwight
• BMW – BMW Group
• Discovery – Discovery Inc.
• Girl Scouts – Girl Scouts of the USA
• Tasty – Buzzfeed Inc.
• Transport for London – Transport Trading Limited

Best Licensed Brand — Food, Beverage, Restaurant Brand

• Coca-Cola, Hi-C, Sprite – The Coca-Cola Company
• Hershey’s – The Hershey Company
• Fruity & Cocoa Pebbles – Post Consumer Brands, Warner Bros
• Corona – Constellation Marketing Services
• The Cheesecake Factory
• Kool-Aid – The Kraft Heinz Company
• Streets – Unilever Australia

 Best Licensed Brand — Lifestyle: Art, Design, Celebrity, Fashion

• AC/DC – Epic Rights & Perryscope Productions
• Amy Winehouse
• Bob Marley
• emoji The Iconic Brand – emoji company GmbH
• Grateful Dead – Warner Music Experience
• May Gibbs – The Northcott Society

Best Licensed Brand — Live Action Entertainment

• Cobra Kai – Sony Pictures
• Ghostbusters – Sony Pictures
• Hot Ones – First We Feast, Complex Networks, Buzzfeed
• La Casa de Papel – Netflix
• MasterChef – Banijay
• Monster Jam – Feld Entertainment
• Space Jam: A New Legacy – Warner Bros.
• Star Trek Universe – Paramount

Best Licensed Brand — Museum, Art, Design

• Andy Warhol – Andy Warhol Foundation
• Keith Haring – Artestar
• Musée du Louvre
• National Palace Museum
• The National History Museum
• The New York Botanical Garden
• V&A – Victoria and Albert Museum

 Best Licensed Brand — Sports, Collegiate

• Football Greats Alliance – Pro Football Retired Players Association
• Formula 1
• NFLPA
• Tokyodachi – Zephyr Headwear
• S. Polo Assn.
• WWE
• Yale University 

Best Retailer — Corporate, Lifestyle, Fashion, Sports Initiative

• BoxLunch – McDonald’s
• Discovery Expedition
• GCDS – Bratz
• PacSun – Coca-Cola
• PacSun – Land Rover
• Spirit Halloween & Spencer Gifts – Cheetos

Best Retailer — Entertainment, Character Brand  

• Bloomingdales – Space Jam: A New Legacy
• Big W – Minecraft
• Dream Toy – Squid Game
• Hot Topic – Marvel Studios
• Hot Topic – My Hero Academia
• Joué Club – Batman
• Saks Fifth Avenue – Harry Potter, Wizarding World

Best Location-Based Entertainment

• Amy Winehouse Beyond the Stage – Design Museum, London
• Barbie Ultimate Staycation – Grand Hyatt, Kyala Lumpur
• Harry Potter: A Forbidden Experience – Thinkwell, Unify, Fever
• Monopoly Lifesized – Gamepath Entertainment
• NBA Store Arena – NBA Brazil
• Nickelodeon Hotel & Resorts Riviera Maya

Best Licensed Collaboration

• adidas x The LEGO Group
• Baccarat x Pokémon
• Brown & Friends x Furla
• Cochinelle x Barbie
• Jurassic Park x Reebok
• Sprite x Fila
• The Simpsons x Balenciaga

Best Licensed Promotion

• Angry Bird Problem? – Geico
• Deliveroo’s Very Hungry Caterpillar – Deliveroo
• PAW Patrol Waze Co-Pilot – Waze
• Plant with Peppa Reforestation – Asda, Ecologi
• Playmobil For Every Starbucks Buddy – Starbucks, Playmobil
• Uber Famous Rides (TMNT, SpongeBob, Scooby) – Uber Rides

Best Licensing Agency

• IMG
• Pacific Licensing Studio
• The Beanstalk Group
• The Joester Loria Group
• The Point.1888
• Tycoon Enterprises
• VIZ Media
• WildBrain CPLG

About Licensing International

Licensing International is the leading trade organization for the $290+ billion global brand licensing industry. Licensing International’s mission is to foster the growth and expansion of brand licensing around the world, raise the level of professionalism for licensing practitioners, and create greater awareness of the benefits of licensing to the business community at large. Founded in 1985, Licensing International members in over 40 countries enjoy access to an array of benefits, including extensive educational programming and worldwide networking events. Visit www.LicensingInternational.org for more information.

About Licensing Expo

Launched in 1980, Licensing Expo is the world’s largest and most influential annual tradeshow dedicated to licensing and brand extension. Every year, more than 5,000 brands and 16,000 retailers, licensees, manufacturers, distributors, and licensing agents attend Licensing Expo from more than 70 countries. Licensing Expo is a part of the Global Licensing Group at Informa Markets, the licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together.

Media Contact
Elizabeth Foster / 646-744-3747 x117 / efoster@licensing.org