(April 20 2014) —– Crown Creative will showcase RebeccaBonbon and Sugar&Babe at Licensing International Expo 2014.
Rebecca Bonbon is the canine creation of Yuko Shimizu who is the original creator of Hello Kitty. Key licensing categories signed in 2013 include beauty products, App games, backpacks, and apparel. Rebecca Bonbon will celebrate its 10th year anniversary in 2015 with a new look featuring an artistic and trendy collection in keeping with the fashion-influenced character brand. Yuko Shimizu will be attending press tours that will be held in Australia, UAE, Taiwan and Hong Kong during this year.
Sugar&Babe TOKYO is famed as a trendsetter within the juniors’ market. Strong licensees represent apparel sectors in the United State.  The Sugar&Babe brand’s look is inspired by the fashionable “street-style” of the sidewalks of TOKYO and is reminiscent of the ensembles showcased on the runways of London. The SUGAR & BABE line has already begun to generate popularity within the United States celebrity world. Celebrity fans include Camila Banus from Days of Our Lives on NBC, Paige Thomas of Fox TV’s The X-Factor, Lornalitz Baez of NUVO-TV’s Curvy Girls, Candice Glover, American Idol Season 13 Winner and American Idol Season 13 Finalists, Angie Miller and Amber Holcomb.
About Crown Creative
Headquartered in Tokyo Japan. Crown Creative Co., Ltd. is a Japanese brand licensing company with over 20 years of experience. Crown has more than 150 licensees in Japan, mostly in the apparel sector. Crown specializes in fashion-influenced character brands. The company also owns and licenses brands and characters including Kangol (Japan only, except headwear), RebeccaBonbon and Sugar&Babe.
Crown Creative Co., Ltd. Bosch Bldg. Akasaka 4F 2-13-1 Nagata-cho, Chiyoda-ku, Tokyo, 100-0014 Japan        TEL: +81.3.6807.0128  sakakibara@cfg.co.jp  www.cfg.co.jp