Association names LMCA as licensing agency.

LMCA – New York, NY (November 2, 2016, 2016) LMCA is pleased to announce that the American Diabetes Association has named the firm as its exclusive global licensing agency.
Alan Kravetz, president & COO of LMCA said, “The American Diabetes Association is leading the fight against Diabetes and fighting for those affected by diabetes. LMCA is honored to help in the fight.”
Kravetz added, “We envision the American Diabetes Association trademark on a broad range of products and services used by those living with diabetes and their families.  All products licensed under the American Diabetes Association brand will encourage a healthy lifestyle and will meet the extremely high standards of the Association.
Corey Gordon, chief development and stewardship officer of the ADA said, “The Association funds research to prevent, cure and manage diabetes. Adding licensing to our efforts will enhance our effectiveness in succeeding in our mission. Importantly, we want to help people in making healthy but easy choices”
Gordon added, “LMCA’s stature in the licensing community perfectly matches the professional integrity we constantly strive to project.”

About the American Diabetes Association

The American Diabetes Association is leading the fight to Stop Diabetes® and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, the Association’s mission is to prevent and cure diabetes, and to improve the lives of all people affected by diabetes. For more information, please call the American Diabetes Association at 1-800-DIABETES (1-800-342-2383) or visit diabetes.org. Information from both of these sources is available in English and Spanish. Find the Association on Facebook (American Diabetes Association), Twitter (@AmDiabetesAssn) and Instagram (@AmDiabetesAssn) – See more at: http://www.diabetes.org/newsroom/press-releases/2016/ada-recognizes-us-companies-and-organizations-as-new-health-champions.html#sthash.0RMEPKl9.dpuf

About LMCA

LMCA is the leader in strategic brand extension licensing with a successful 30-year track record of helping the world’s largest brands expand their reach and create new revenue streams. As the only agency dedicated exclusively to brand extension licensing, LMCA’s licensing programs deliver more than $6 billion per year in sales across the US and around the world. LMCA’s global footprint brings international reach to tops brands through offices in New York, Atlanta, Shanghai China and affiliates in Europe, India, the Middle East and Central / South America.
Contact: Margie Smith:  msmith@LMCA.net  Phone +1-646-781-3164